Shoe Hospital
Shoe. The shoe hospital.
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Archive for August, 2006
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Ideas appear with pencil and eraser
Agency: Full Jazz, Brazil
Art Director: Henrique Mattos
Copy Writer: Paula Junqueira
Photographer: Dionisio
Illustration: Elias Abdalla
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What if…
“What if a great man of the last century – Gandhi, say – had had access to the communications networks of our age when he made one of his most important speeches?” The result is ‘Telecom Italia Gandhi’, an astonishing 60-second spot airing in Italy. The producers went straight to the A-List for their director, bringing Spike Lee on board to helm it. Such an ambitious project with such a high-profile director needed the very best in VFX support, and Framestore CFC were delighted to fill that role.
A fantastic spot by Y&R Italy, directed by Spike Lee, for Telecom Italia, the first italian company of communications networks. This spot won a lot of prizes here in Italy… every time i watch it, i shiver…
At the end of the spot, the claim:
“If he could have communicated like this, what kind of world would it be today?”
“Telecom Italia, communicate is life”
Agency: Y&R Italy, Milano
Creative Directors: Aldo Cernuto / Roberto Pizzigoni
Art Director: Isabella Bernardi
Copywriter: Marco Cremona
Film Director: Spike Lee
Photography Director: Tom Sigel
Music: Lisa Gerrard / Peter Bourke
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Cartoon School
Great idea! I don’t know the agency. The first one is Mickey Mouse, the second one? Batman??? Lol…
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