Every year, the premature baby unit at Edith Cavell hospital sends cards to the other departments as well as to some ex-patients. This year, they sent this card in mid-October. When you open it you see the message.
It’s a little premature, but Happy Christmas.
Agency: McCann-Erickson, Belgium
Creative Director: Jean-Luc Walraff
Copywriter: Gregory Defay
Art Director: Gregory Defay
Photographer: Thierry Siebrand
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