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Archive for February, 2007

Levi’s: Dangerous Liaison

The Dangerous Liaisons spot begins with a woman in her denim work wear looking through a window. Horse and buggy sounds alert us to a nineteenth century setting. With a knock on the door comes the beginning of the soundtrack, “Strange Love”, by Little Annie Bandez. As the man and woman take off a layer of clothes we see them appear in early twentieth century garb, he with a khaki top and shorter hair, she in a blonde wig and pink top. Next strip leads to the 1970s and long hair. And on the bed he reveals 1980s grunge jeans to match her white print shirt. Finally the strip reaches its climax with the new 2007 range. As they reach their point of intimacy we hear police sirens in the background.

Agency: BBH, London
Creative Director: Caroline Pay
Agency Producer: Davud Karbassioun
Art Director: Steve Wakelam, Dean Wei
Production Company: Rattling Stick
Director: Ringan Ledwidge
Producer: Sally Humphries
Post Production: The Mill, London
Music: “Strange Love”, Little Annie


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MTV Idents: You think it, you do it

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star.jpg hooverman.jpg

lovehurts.jpg i-kept-crying.jpg

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likeman.jpg plug-fighter.jpg

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chew-me.jpg better-man.jpg

Advertising Agency: This is a thing, Milan, Italy
Creative Director: Pino Rozzi, Roberto Battaglia
Art Director: Federico Pepe
Copywriter: Stefania Sian
Photographer: Pierpaolo Ferrari


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Lowe Pirella: Merry Xmas

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“Gabriel Archangel, Copywriter. Merry Christmas from those who have a flair for communicating.”

Agency: Lowe Pirella, Italy
Creative Directors: Francesco Bozza / Umberto Casagrande
Art Director: Alessandro Bedeschi
Copywriter: Massimo Ambrosini


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The Naturist Camping Guide: Tent

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Agency: Doom&Dickson
Art Director: Heinrich Vejlgaard
Copywriter: Joeri van Oostwaard
Photographer: Friete Janssens
Illustrator: Heinrich Vejlgaard


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Coca-Cola: Coolspray

Agency: Nyrop & Vejlgaard, Denmark


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Audi TT: Pure energy

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“The new Audi TT. Pure energy.”

Agency: DDB Milan, Italy
Executive Creative Director: Vicky Gitto
Creative Director: Vicky Gitto
Copywriter: Vicky Gitto
Art Director: Massimo Valeri
Account Supervisor: Federico Merla
Advertiser’s Supervisor: Cinzia Mauroner
Postproduction: CDG


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Freddy: La Scala

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Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Art Director: Federico Pepe
Copywriter: Stefania Siani
Photographer: Satoshi Saikusa


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Schweppes: Quiet, Please

ibquietpl.jpg

Everytime the referee was asking “Quiet,please” the first letterrs of the Schweppes Brand (SCHHHH…) appeared on the score screens of the MASTERS ARENA STADIUM.

Agency: Street Life, Spain
Creative Director: Angel Gonzalez
Art Directors: Paco Luque / Diego Guirao
Copywriter: Angel Gonzalez


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Peugeot 206: The Sculptor

Advertising Agency: EURO RSCG, Milan, Italy
Creative Director: Roberto Greco/Giovanni Porro
Copywriter: Roberto Greco
Art Director: Giovanni Porro


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Heinz Hot Ketchup: Dargon

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Agency: Leo Burnett, Brussels
Creative Directors: Jean-Paul Lefebvre & Michel De Lauw
Art Director: Mathieu Dubray
Illustrator: Michel Denis – Victore 3D


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Remington BHT 2000; Wolf

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Agency: JWT, Milan
Executive Creative Director: Pietro Maestri
Art directors: Flavio Mainoli / Cristiana Boccassini
Copywriters: Paolo Cesano / Bruno Bertelli
Photographer: Giovanni Pirajno
Retouching: The Basement


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Peugeot Boxer Van: Billboard

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“For builders and other hard working people”

Agency: Uncle Grey, Denmark
Creative Director: Per Pedersen
Copywriter: Kristian Eilertsen
Art Director: Jonas Nørregaard
Photographer: Phototheque-Peugeot France


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Sanisystem Disinfestations: Coffin

ibsanisystem.jpg

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Art Director: Federico Pepe
Copywriter: Stefania Siani


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The Danish Road Safety Council: Crash

Agency: Locomotion, Denmark


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Saab BioPower: Ants

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“Saab BioPower. The first car powered by sugar.”

Agency: Leagas Delaney, Milan
Creative Directors: Stefano Campora / Stefano Rosselli
Art Director: Guido Bonarelli
Copywriter: Valeria Villari
Photographer: Davide Bodini


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