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MTV Idents – You think it, you do it

February 26, 2007 at 12:23 pm · Filed under Art, Italian Adv, Print/Poster

bando-definitivo-1-copia.jpg

star.jpg    hooverman.jpg

lovehurts.jpg    i-kept-crying.jpg

hand-made-man.jpg    f-o-a-m.jpg

likeman.jpg    plug-fighter.jpg

outfit.jpg    mybaby.jpg

chew-me.jpg    better-man.jpg

Campaign for Mtv Idents, a competition who opens to the public the possibility to devise audiovisional works that have for object the logo of MTV Music Television. Realized by the artist and Art Director Federico Pepe, Copywriter Stefania Siani, with the photography of Pierpaolo Ferrari. Agency is This is a thing, Milan.


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Januario Jose said,

February 27, 2007 @ 5:43 pm

Is this ad trying to potrait some kind of “Men crossing”, regardless the all content the Ad looks ok, but the question would be: is that reflets the message that MTV trying to put across?…

mike said,

February 28, 2007 @ 2:01 pm

This campaign doesn’t make any sense. At all.

Januario Jose said,

February 28, 2007 @ 3:55 pm

I think sense may it makes, all depends on the target audience and the message they’re trying to put accross…well if sells, it’s ok…but the other issue would be: for this campaign is targeting a selected target audience and that is the idea and message I can get from it…Happy (0_-)

Alfredo said,

May 6, 2007 @ 5:17 pm

Even since when an MTV campaign made sense? If it did, I wouldn’t be MTV.

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