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Heinz Ketchup: Pasteboard

steak.jpg

frenchfries.jpg

hotdog.jpg

egg.jpg

Agency: Leo Burnett, Paris, France
Creative Director: Stephan Ferens
Art Director / Copywriter: Eric Esculier


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Fabricio Teixeira said,

May 8, 2007 @ 13:46

Wonderful!!!

dixit said,

May 11, 2007 @ 14:32

I like this ads even without ketchup.

RabidLeroy said,

July 4, 2007 @ 12:17

Based on an opinion that certain foods taste like cardboard, I kinda get it.

Zana said,

October 26, 2007 @ 12:08

This is outstanding. I like it that the copy is just “Without”.

Frogsmoke.com - Behind The Gallic Fumes said,

March 12, 2008 @ 10:49

[...] Great ad for Heinz ketchup, by agency Leo Burnett in Paris. There are also versions with steak-frites, a hot dog and a fried egg. Found on I believe in Advertising. [...]

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