For the Toys’R'Us inflatable beach toy collection, the regular ad space of an advertising column was extended to the whole planet.
Agency: Grey Worldwide, Duesseldorf, Germany
Creative Directors: Florian Meimberg, Torsten Pollmann
Art Directors: Florian meimberg, Matthias Renner
Copywriter: Torsten Pollmann
Illustrator: Hajo Mueller
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