During a project for the American Institute Of Graphic Arts, the creative
team at Colle+McVoy discovered that many of the terms employed in graphic
design have an inherent dark side to them (”widow”, for example, or
“bleed”). With this in mind they developed “Design… Not for the Faint of
Heart”, a macabre site that tests the knowledge of students and young
designers across the world. Find all 25 design terms hidden in the grim
scene and win the poster. (t-shirts are also available.)

www.collemcvoy.com/findthe25designterms

Agency: Colle+McVoy
Client: AIGA/Colle+McVoy
Executive Creative Director: Mike Fetrow
Creative Director: Mike Caguin
Art Director: Nina Orezzoli
Copywriter John Neerland
Designer: Lindsey Aho
Interactive Designer: Grant Eull
Web Developer: Brian Litzinger
Aftereffects by: Amber Navarrete, Ben Cohen
Illustration by: James Campbell