home! mail me! grab RRS 2.0 feed

Archive for August, 2007

Al Chilazo (Mini-Lotto)

waitress-adotw.jpg

mechanic-adotw.jpg

baker-adotw.jpg

“10,000 grand will fall to you. Al Chilazo!”

Al Chilazo means in Guatemalan slang: Quick

Agency: TBWA\Guatemala
Creative Director: Luis Felipe Asteguieta T. “Tigui”
Art Director: Caja Digital \ Marlene Rendón
Copywriter: Chalí \ Michael Alfaro
Illustrator: Caja Digital \ Polotronix
Photographer: Caja Digital
Other additional credits: Daphne Jaeger


* * * ½  

Weight Watchers: The YoYo Effect

ww_lift.jpg

Agency: Duval Guillaume, Antwerp, Belgium
Creative Director: Geoffrey Hantson, Dirk Domen
Art Director: Sebastien De Valck
Copywriter: Kristof Snels
Designer: Niki Desiron


* * * *  

Peta

peta-torso.jpg

peta-lying.jpg

peta-back.jpg

“All animals have the same skin”

Agency: JWT Kuwait
Executive Creative Director: Mazen Fayad
Art Director: John Thottan
Copywriter: Laila Al gharabally


* * ½    

Verbraucherzentrale: Powerplugs

1_gierig.jpg

2_standby.jpg

3_stromfresser.jpg

“Is your provider also too greedy?”

“Annoy your energy provider – do without standby.”

“Energy providers hate saving lightbulbs.”

Agency: RitterSlagman, Hamburg, Germany
Creative Director: Jan Ritter
Art Director: Thomas Putnings
Copywriter: Christian Kutscheid


* * *    

Diesel: Global Warming Ready

dieselvenive.jpg

dieselrushmore.jpg

dieselrio.jpg

dieselparis.jpg

dieselnorth.jpg

dieselnewyork.jpg

diesellondon.jpg

dieselchina.jpg

Agency: Marcel, Paris, France
Executive Creative Director: Frederic Temin
Creative Director: Nicolas Chauvin
Copywriter: Frederic Temin
Art Director: Nicolas Chauvin, Romin Favre
Photographer: Terry Richardson
Typographer: Romin Favre
Account Supervisor: Frederic Temin
Advertiser’s Supervisor: Wilbert Das, Antonella Viero, Lucinda Spera, Giulia Castellini


* * * *  

Axe: Get a Girlfriend

axe_5.jpg

axe_2.jpg

axe_1.jpg

axe_3.jpg

axe_4.jpg

Bronze in Press category at Cannes Lions 2007

Agency: Lowe Bull, Johannesburg, South Africa
Creative Director: Gareth Lessing, Rob Mclennan
Copywriter: Matthew Brink
Art Director: Adam Livesey
Photographer: Clive Stewart
Typographer: Adam Livesey


* * * * ½

Page 2 of 3 : «123»