home! mail me! grab RRS 2.0 feed

Havaianas: Flower Bed

flowerbed2.jpg

flowerbed1.jpg

In an effort to push Havaianas’ floral-print flip-flops, flower-bed installations were planted in locations where they were sold. They also served to remind people of Havaianas’ unique aesthetic of color, design, and the brand’s connection to nature and the outdoors.

Advertising Agency: BBDO, New York, United States of America
Chief Creative Officers: David Lubars, Bill Bruce
Creative Director: James Clunie
Art Director: James Clunie


Vote now!

 


uberVU - social comments said,

January 12, 2010 @ 00:45

Social comments and analytics for this post…

This post was mentioned on Twitter by ohjoystudio: wow…love this ad campaign…http://www.ibelieveinadv.com/2008/01/havaianas-flower-bed/...

Shuling said,

January 13, 2010 @ 09:01

Very creative! I’ve always been a fan of Havaianas flip flops. Besides, it’s always heaps of fun to see giant versions of everyday items. :)

RSS feed for comments on this post · TrackBack URI

Leave a Reply