“Keep safe distance. Volkswagen for safety.”
Advertising Agency: DDB, Milan, Italy
Creative Director: Vicky Gitto
Art Directors: Cristina Marcellini, Massimo Valeri
Copywriters: Valerio Le Moli, Mirella Valentini
Photographer: CDG Milan
“Keep safe distance. Volkswagen for safety.”
Advertising Agency: DDB, Milan, Italy
Creative Director: Vicky Gitto
Art Directors: Cristina Marcellini, Massimo Valeri
Copywriters: Valerio Le Moli, Mirella Valentini
Photographer: CDG Milan
I don’t even know what to say to this.
DDB is the model of what NOT to do. Completely uninspiring, poorly executed, confusing, and just down right STUPID ads.
0/5 I had to read the entire description hoping that somewhere it was going to tell me that i wasn’t getting this because i don’t speak Italian.
The idea is sortof…clever? i guess? Unfortunately, cars don’t pull away from each other the way that elevator doors do. If they had found a door that slides in one direction….like a car pulling up behind one that is already stopped, they might have SOMETHING…..but this is just terrible.
[...] VÃa: ibelieveinadv [...]
First idea
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