Advertising Agency: Wieden+Kennedy, Amsterdam, The Netherlands
Creative Directors: Mark Bernath, Eric Quennoy, Jorge Calleja
Art Director: Christiano Abrahao
Copywriter: Gregg Clampffer
Producer: Olivier Klonhammer
Assistant Producer: Kimia Farshidzad
Project Manager: Emma Williamson
Executive Creative Directors: John Norman
Agency Executive Producer: Corey Bartha
Viral Film Prod. Company: Dr. Film, Amsterdam
Director: Jeroen Mol
Executive Producer: Lex Szanto
Producer: Lex Szanto
Director of Photography: Jeroen Mol
Post-Production Company: The Ambassadors
Music Track: ‘La pelota’ — Massive Music ft. Alejandro Londono
Sound Design: B-Reel
Electronic Arts: FIFA Street 3
sw said,
It took a team of 15 or more people including an advertising agency to produce a film that could have been shot by one of the players friends. Amazing – the excess and red tape of the american advertising system.
Ethan said,
Is that real footage, or is it special effects like the Powered by Tyson commercials
Bri said,
Awesome special effects, w+k is great!
EA FIFA Street 3 | Wieden + Kennedy Amsterdam - iVisuell.de said,
[...] Sehr feine Arbeit von Wieden + Kennedy für Electronic Arts. Als Viral hat es glaub wirklich gute Erfolgschancen – ungewohnte, abgefahrende Bilder. Ich (als Laie) sehe nicht wo getrickst wurde (überall?) und die Kombination aus Straßenfußball und Parcour/Freerunning – Elementen ist total krass. Dazu diese coole Musik von Massive Music ft. Alejandro Londono (Titel: La pelota) die es abrundet. Sehr cool. Von hier. [...]
FIFA Street 3: spettacolo puro : marketing said,
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