Amici dei Bambini: Baby on board

February 14, 2008 at 09:42 · Filed under Ambient/Outdoor/Direct

“BABY ON BOARD. In Italy abandoned children are more than you think.”

Advertising Agency: JWT, Milan, Italy
Creative Director: Pietro Maestri
Art Director: Andrea Farina
Copywriter: Salvatore Li Vecchi

Juice Salon: Escalator

February 14, 2008 at 00:10 · Filed under Ambient/Outdoor/Direct

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Juice Salon: Escalator

February 13, 2008 at 09:46 · Filed under Ambient/Outdoor/Direct

Advertising Agency: Rediffusion DY&R, Mumbai, India
Executive Creative Director: Ramanuj Shastry, Ashutosh Karkhanis, Sagar Mahabaleshwarkar
Senior Copywriter: Mayuresh Wagle
Art Director: Siddhesh Khatavkar
Agency Producer: Viswanathan R

Pantene Pro-V: Show off

February 13, 2008 at 09:18 · Filed under Print

Pantene is a historical brand in hair care products. Grey Milano says Panteene’s mission is to make women, every day, undisputed protagonists of the scene thanks to their spectacular hair.

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: francesco emiliani
Art Director: Daniele Freuli
Copywriter: Claudia Bavelloni
Photographer: Angelo Lanza

Darmond: Bag guys

February 12, 2008 at 11:45 · Filed under Print

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Art Director: Micol Talso
Copywriter: Luca Beato
Photographer: Paolo Zambaldi

Amnesty International: Freedom Week

February 12, 2008 at 09:43 · Filed under Ambient/Outdoor/Direct

Advertising Agency : Publicismojo, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Art Director: Lorenz Perry
Copywriters: Nick Worthington, Karl Fleet

Qoob: Explosive ideas

February 11, 2008 at 07:33 · Filed under Print

Qoob is a TV channel in the MTV Network.

Advertising Agency: Leagas Delaney, Milan, Italy
Creative Directors: Stefano Campora, Stefano Rosselli
Art Director: Selmi Bali Barissever
Copywriter: Stefano Campora
Photographer: LSD

WWF: Dead Panda

February 11, 2008 at 00:10 · Filed under Print

Advertising Agency: The Name, Rome, Italy
Creative Directors: Luca Albanese, Francesco Taddeucci
Art Director: Emanuele Pulvirenti
Copywriter: Filippo Testa

M&M’s: Red, Orange, Green, Yellow, Blue

February 8, 2008 at 01:23 · Filed under Print

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Advertising Agency : Clemenger BBDO, Melbourne, Australia
Executive Creative Director : James McGrath
Creative Directors: Emma Hill, Cameron Hoelter
Art Directors: Gus Johnston, Russel Fox
Copywriters: Paul Reardon, Ant White
Agency Producer: Robin Bowles
Account Managers: Ricci Meldrum, Sarah Galbraith

Freddy: Olympic Games

February 7, 2008 at 00:29 · Filed under Print

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Pepe, Stefania Siani
Art Directors: Federico Pepe, Micol Talso
Copywriters: Stefania Siani, Luca Beato
Photographer: Lorenzo Vitturi

Electronic Arts: FIFA Street 3

February 6, 2008 at 14:50 · Filed under Film, Web

Advertising Agency: Wieden+Kennedy, Amsterdam, The Netherlands
Creative Directors: Mark Bernath, Eric Quennoy, Jorge Calleja
Art Director: Christiano Abrahao
Copywriter: Gregg Clampffer
Producer: Olivier Klonhammer
Assistant Producer: Kimia Farshidzad
Project Manager: Emma Williamson
Executive Creative Directors: John Norman
Agency Executive Producer: Corey Bartha
Viral Film Prod. Company: Dr. Film, Amsterdam
Director: Jeroen Mol
Executive Producer: Lex Szanto
Producer: Lex Szanto
Director of Photography: Jeroen Mol
Post-Production Company: The Ambassadors
Music Track: ‘La pelota’ — Massive Music ft. Alejandro Londono
Sound Design: B-Reel

Purell sanitiser: Hand-Glove

February 6, 2008 at 11:26 · Filed under Print

Advertising Agency : JWT, Sydney, Australia
Executive Creative Director: Jay Benjamin, Andy DiLallo
Art Director: Paul Spelman
Copywriter: Tom Hazledine
Photographer: Sean Izzard

VDO Dayton: Mole

February 5, 2008 at 15:53 · Filed under Print

“PN3000 GPS. Trust it.”

Advertising Agency: Saatchi & Saatchi, Rome, Italy
Art Director: Diego Mendozza
Copywriter: Stefano Massari
Illustrator: Alessandro Bavari

Hubba Bubba: Paint by numbers

February 5, 2008 at 11:31 · Filed under Ambient/Outdoor/Direct

To tackle the problem of chewing gum on the streets, Hubba Bubba put up fun, interactive “paint by numbers”-style posters that use different flavours of chewing gum as the colour palette, encouraging people to become artists rather than litterbugs.

Advertising Agency: DDB, Sydney, Australia
Executive Creative Director: Matt Eastwood
Deputy Creative Director: Steve Back
Art Director: Iggy Rodriguez, Steele Bonus, Justin Carew, Jakub Szymanski
Copywriter: Iggy Rodriguez
Typographer: Jason Young

MTV/Staying-Alive Aids Awareness: Shot

February 4, 2008 at 12:56 · Filed under Film

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Advertising Agency: Ogilvy, Lisbon, Portugal
Creative Directors: Edson Athayde, Paul Smith
Copywriters: Edson Athayde, Sergio Costa
Production Company: Stink
Film Director: Neil Harris
Production Company Producer: Jess aan de Wiel
Agency Producers: Russell Benson, Sally Miller

Pantene: Thread

February 4, 2008 at 00:36 · Filed under Print

“Official sponsor of Milan Fashion Week.”

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Art Director: Daniele Freuli
Copywriter: Livia Cappelletti
Photographer: Zona 13

Adobe InDesign: Quarkbuster

February 2, 2008 at 18:13 · Filed under Ambient/Outdoor/Direct

In German, “Quark” is also the name for “curd cheese”, a popular dairy product sold in every German supermarket. Playing on the double meaning in German, we created a “mouldy Quark” mailing – sending targets a tub of Quark that was well past its expiration date. Under a layer of “mould”, a flyer resembling a recipe book showcased Adobe InDesign’s superior freshness and offered recipients a free trial download. Using a clever design and innovative packaging in an original and humorous way, the campaign cunningly elicited an immediate emotional response from recipients.

Advertising Agency: Rapp Collins, Hamburg, Germany
Executive Creative Director: Olaf Klumski
Creative Director: Ute Lange
Art Director: Anne Kathrin Lüders
Copywriter: Ute Lange

Volkswagen Utilitaires: The Van is 60

February 1, 2008 at 16:11 · Filed under Print

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Advertising Agency: DDB, Paris, France
Creative Directors: Alexandre Hervé, Sylvain Thirache
Art Director: Aurélie Scalabre
Copywriter: Patrice Dumas
Art Buyer: Marine Rolland
Advertiser’s Supervisors: Julie Régis, Boris Langlois
Account Supervisors: Luc Chausson, Philippe Jourdain
Photographer: Stock

Discovery Channel: Shark Week Ambient

February 1, 2008 at 11:08 · Filed under Ambient/Outdoor/Direct

Rapp Collins Sydney has taken to Australian beaches creating a buzz around the awesome documentary series SHARK WEEK – which appeared exclusively on AUSTAR’s Discovery Channel in Australia. Over seven sun-filled days in January, the team scattered a number of “shark-bitten“ surfboards around well-known Sydney beaches. They then sat patiently – and watched and waited – while a frenzy of curious beach-goers came to ‘feed’ on this simple ambient idea.

Advertising Agency: Rapp Collins, Sydney, Australia