“Terrorism-related deaths since 2001: 11,377. Tobacco-related deaths since 2001: 30,000,000.”
Advertising Agency: DDB, New Zealand
Executive Creative Director: Toby Talbot
Art Director: Mike Davison
Copywriter: Paul Hankinson
Retoucher: Grant Allen / Slice
This ad is a blatant rip off of an earlier ad that ran in Dubai(http://bp3.blogger.com/__XCWUd8FFjQ/Ru6kEpbBP3I/AAAAAAAABsQ/TOe60Q8Y_D8/s1600-h/9-11cigs.jpg
abd should probably be taken down on account of plagiarism.
Just click on my name above to see the image of the original ad. Thanks to copyranter!
I think I like this execution and copy better. It immediately made me think of the twin towers… the silver color to the ciggs did it for me.
I get the ad. I think it’s clever and effective. It’s just funny how nothing is off limits for anti-smoking advertising though.
RSS feed for comments on this post · TrackBack URI
del.icio.us
Digg
StumbleUpon
Technorati