Advertising Agency: DDB, Budapest, Hungary
Creative Group Head: Lukasz Brzozowski
Art Directors: Jorge Rodriguez & Nacho Forner
Copywriters: Kanak Mehra & Gabor Ferenczy
Illustrators: Benjamin Toth & Dora Katona
Account: Magdolna Rekasi & Andre Musalf
Advertising Agency: Euro RSCG, Spain
Creative Directors: German Silva, Eva Conesa, Felipe Crespo
Art Director: Paulo Cuellar
Copywriters: Andres Travi, Gus Leon
Advertising Agency: DDB, Belgium
Creative Director: Peter Aerts
Art Director: Johan Van Oeckel
Copywriter: Bart Van Goethem
Graphic Designers: Isabelle De Vos, Phyl Bautzer
Account team: Sylvie De Couvreur, Francis Lippens
Advertising Agency: TBWA/Frederick, Santiago del Chile, Chile
Executive Creative Director: Pablo Leiva
Creative Director / Copywriter: Cristian López
Art Directors: Felipe Ortiz, Gonzalo Arévalo
Illustrator: Osvaldo Salazar, Daniel Cáceres
Photographer: Andrés Cortinez
Advertising Agency: W&K, Beijing, China
Creative Director: Li Chen
Art Directors: Qing Zhao, Ning Yang
Copywriters: Miao Qiu, Shen Li
Illustrator: Ning Yang
The traditional dunk of an Oreo cookie into a glass of milk was dramatized with the use of a panoramic elevator in a shopping mall. This attention-grabbing use of new media gave us one more way to show that Oreo is milk’s favorite cookie.
Advertising Agency: DraftFCB, New York, USA
Chief Creative Officer: Chris Becker
Executive Creative Directors: Sandy Greenberg, Terri Meyer
Art Director: Jeseok Yi
Copywriter: Claudio Lima
Photographer: William Tran