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MINI Cooper S: Courage

“Courage. Take a test drive.”

Advertising Agency: Lowe, Zurich, Switzerland
Creative Director: Florian Birkner
Art Director: Frédéric Nogier
Copywriter: Ivan Madeo
Photography/Retouching: Linus Schneider
Art Buyer: Melanie J. Auerbach


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Monkey said,

July 17, 2008 @ 2:16 pm

“courage”…is mini sumthing that people fear off and actually needs courage to test drive a mini? Or r u trying to say mini is a monster? I just don get it and i don think it works

donkey said,

July 17, 2008 @ 5:29 pm

what about nissan?
http://www.youtube.com/watch?v=mOCSCxL7Z0Q

Farfa said,

July 18, 2008 @ 12:25 pm

This is my car!
I love it!
Vai Biscottina!!!

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