“New Skoda Superb. Elegance is never empty.”
Advertising Agency: Cayenne, Milan, Italy
Creative Directors: Giandomenico Puglisi, Stefano Tumiatti
Art Director: Matteo Airoldi
Copywriter: Federico Bonriposi
Photographer: Davide Bodini
Digital Retouching/3D: Martin Rainone
hmmm it’s a copy of the latest Lacoste campaign
bad photography + bad postproduction
good idea
Horrible.
Why didn’t they just leave the car out of the ad??
Lighting is totally off track!
Horrible that is
Secondo me è una figata, altro che bla bla lighting, bla bla photography, bla bla latest f*****’ lascoste campaign. Good idea.
suppongo che il concetto sia “non tutti gli eleganti sono palloni gonfiati”.
quindi, affianchiamo dei LETTERALI palloni gonfiati all’auto.
1)non basta affiancare il contrario per esprimere un valore.
2)è letterale sul modo di dire “pallone gonfiato”.
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