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Amnesty International: Feltip, Ballpen, Fountainpen

“By writing thousands of protest letters every year, Amnesty International Malaysia has played a role in freeing dozens of political prisoners. But really, it’s just a drop in the ocean. There are still dozens more still being wrongfully imprisoned for their opinions. To find out how you can help, log on to http://www.aimalaysia.org/ to become a freedom writer. Amnesty International. Write for freedom.”

Advertising Agency: Saatchi & Saatchi, Malaysia
Executive Creative Director: Adrian Miller
Art Directors: Gigi Lee, Jasphine Chew
Copywriter: Primus Nair


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October 21, 2008 @ 08:57

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October 21, 2008 @ 12:16

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promotional bags said,

November 7, 2009 @ 10:55

Love the posters – they look a little irrelevant until you right click to View Picture and then zoom right in close. It’s amazing what Amnesty International has achieved – their sway with the global community is awesome, and they’re one of the most responsible and least controversial organizations around. Greenpeace could take some notes! Saatchi do great work, so I could take some notes too :-) . It’s odd that animal rights groups receive so much more funding than human rights groups – and a little sad in its own way.

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