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IUCN: Using more

Advertising Agency: Y&R, Geneva, Switzerland
Creative Director: Bob Heron
Art Director: Frederic Savioz
Copywriter: Greg Christensen


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Isabelle - The Junction said,

October 22, 2008 @ 4:34 pm

wow. great ad.

sam said,

October 28, 2008 @ 7:11 am

i love this! its more anti advertising than anything. another great paper overconsumption was from wwf where they replaced the covers for paper dowel dispensors with black plastic with a ccleargreen in the spae of south america so the more paper towels you used the less south america you coul see.

‘Using more than you need’ - TheJunction said,

October 30, 2008 @ 11:30 am

[...] IbelieveInAdvertising   var szu=encodeURIComponent(location.href); var [...]

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