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Sushi Roll: Sushi train

Nice advertising idea for the sushi restaurant Sushi Roll at the point of sale. Stickers of sushi meals were bonded at the handrails of an escalator. Inexpensive realisation with a great effect.

Advertising Agency: JWT, Sydney, Australia
Art Director: Chris Moreira
Production: Escalated Advertising


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Marie said,

October 3, 2008 @ 6:34 pm

Awesome idea! With a little bit of creativity, even the smallest idea can yield impressive returns. Creativity at it’s best here.

Do you think that guy in the video holding a fast food bag regretted his decision once he got on the escalator?

Sushi Roll: sube y baja - PubliArtistas said,

October 3, 2008 @ 8:26 pm

[...] | ibelieveinadv Más noticias sobre: Curiosidades, Publicidad Exterior, Publicidad Impresa, Vistosas [...]

Justin Hemmes said,

October 4, 2008 @ 4:22 pm

Has anyone seen Broken Escalator?

http://theinspirationroom.com/daily/2007/broken-escalator-for-becel-heart-makeover/

The ad was aired on TV in a 30 second edit before going viral in a 2 minute version.

Great Sushi Advertising on Escalator said,

October 9, 2008 @ 9:25 am

[...] Via I Believe in Advertising [...]

Kate Smeaton said,

October 14, 2008 @ 12:07 pm

Hi

I have two phone numbers for sushi retailers or restaurant owners 1800 4 SUSHI and1300 4 SUSHI. If you would like to buy them or rent them please send me an email. Happy to discuss.

Kate

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