Advertising Agency: Ogilvy & Mather, Bangkok, Thailand
Executive Creative Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn
Associate Creative Director: Gumpon Laksanajinda
Art Directors: Wisit Lumsiricharoenchoke, Nopadol Srikieatikajohn, Watchara Tansrikeat, Gumpon Laksanajinda
Photographers: Nok Pipattungkul, Anuchai Secharunputong
Agency Producer: Paiboon Suwansangroj
This is just awful. I don’t think I have any interest in buying a Black and Decker anymore. Anyone else thoroughly disturbed by this as a promotional device?
I don’t really think it is a good advertising. It hurts me, and my sensibility.
I can’t really imagine what had in their mind, when they accepted this kind of pictures. What should the message? By the way, the second, logic step, should be to imagine a cutted human hand, at least…
Awful.
Totally disturbing. Awful campaign and concept.
I like it!
I like this!
[...] Source [...]
I think we get what they are trying to say…but is this really the best way to say it?
Disturbing and feels a bit unnecessary, IMO…
I guess Black and Decker does not care much about wildlife, other than potencial buyers. Looks like they even find it annoyingly disturbing, enough to be chopped with no care. Behind it a read somekind of “hollywood superproduction superdestruction-destruction-destruction” thinking.
This is so sick and disgusting. Just good enough to make one “hate” using anything Black & Decker from now on >_<
This is unacceptable. Disgusting and disrespectful.
Fucking sick about this. Why animal all the time. Can CD of this company try something new? Please……………………………………………………….be creative
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