Advertising Agency: Leo Burnett Colombiana, Bogota, Colombia
Executive Creative Directors: Carlos Murad, Otavio Schiavon, Rodrigo Davila
Art Director: Carlos Murad
Copywriter: Otavio Schiavon
Photographer: German Rojas
Illustrator: Diana Buitrago
The graphic side of this ad is beautuful. Unfortunately, it’s so pretty it stands in the way of the message they’re trying to get across. It took me a while to understand it, even though the idea is also good. Proof that KISS is still something you should keep your eye on while developping a good idea…
Completely agree. The amazing art direction surprisingly ends up being quite distracting.
Really old, but still really really good campaign. The art direction is priceless
una de mis campanas preferidas!!!
a mi tambien me gusta mucho la direccion de arte pero acaso la idea no es la misma de unos avisos de harvey nichols?
polilla – bombillo?
soplete – hielo?
bombas – alfileres?
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