Intrecci Hairdressing: Statue

March 31, 2009 at 14:21 · Filed under Italian Adv, Print/Poster

Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO, Milan, Italy
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Federico Pepe, Luca Menozzi
Photographer/Illustrator: Stefano Torresani

Comments (21) del.icio.us Digg StumbleUpon Technorati

True Blood: Wooden stick

March 31, 2009 at 13:05 · Filed under Ambient/Outdoor/Direct

True Blood is an American television drama series.

Advertising Agency: DraftFCB, Auckland, New Zealand
Executive Creative Director: James Mok
Creative Directors: Chris Schofield, Billy McQueen
Art Director: Iain MacMillan
Copywriter: Antony Wilson
Account Manager: Katie Loverich
Account Director: Jane Wardlaw
Media Buyer: Hilary Barrett
Media Planner: Rachel Leyland
Production Manager: Mason Clarke
Published/Released/Aired: March 2009

Comments (5) del.icio.us Digg StumbleUpon Technorati

Swiss Skydive: Free fall

March 31, 2009 at 10:34 · Filed under Ambient/Outdoor/Direct

Swiss Skydive may be the biggest skydiving school in Switzerland, but it lacks the cash to launch a large-scale advertising campaign. The lifted the floors of the elavators in multi-storey buildings with special panels that gave elavator users the feeling they were in free fall. Extensive TV and press coverage in regional and nationwide media.

Advertising Agency: Wirz/BBDO, Switzerland
Creative Director: Matthias Freuler
Art Directors: Kim Sokola, Rahel Boesinger

Comments (6) del.icio.us Digg StumbleUpon Technorati

Unicef Finland: Mom

March 31, 2009 at 10:19 · Filed under Ambient/Outdoor/Direct

“Thank you for caring, we hope there are more people like you. Be a mom for a moment.”

Unicef Finland wanted to raise awareness for childrens’ rights and raise funds with a minium cost. They also wanted to reinforce their position as an organization dedicated specifically to childrens’ welfare. There are over 145 million orphaned or abandoned children all around the world. “By supporting Unicef anyone can be a mother to them, just a moment” To provoke and create discussion they started by abandoning sound-equipped (crying) baby strollers in 14 cities. Inside the stroller was a note with the message: “Thank you for caring, we hope there is more people like you. Unicef Be a mom for a moment”. Media and public reaction was overwhelming. They flooded all the major TV, radio and web news. Estimated media reach was over 80% of Finnish population after 2 days.

Advertising Agency: Taivas, Helsinki, Finland
Art Directors: Jyri Niemi, Anna-Mia Alanko
Copywriter: Adele Enersen
Account Supervisors: Heini Häyrinen, Joanna Kokonmäki
Guerilla production company: ADDlife Finland

Comments (7) del.icio.us Digg StumbleUpon Technorati

SKY: F1 Monsters

March 30, 2009 at 11:51 · Filed under Italian Adv, Print/Poster

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Ghiso, Giorgio Cignoni
Art Director: Massimo Verrone
Copywriter: Mario Esposito
Photographer: Liverani
Post Production: Germano Finco

Comments (28) del.icio.us Digg StumbleUpon Technorati

Yamaha XJ6: The possible freedom

March 30, 2009 at 11:50 · Filed under Italian Adv, Print/Poster

Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Francesco Poletti, Serena Di Bruno
Art Director: Alice Marrollo
Copywriter: Serena Toppeta
Photographer: Joan Garrigosa

Comments (6) del.icio.us Digg StumbleUpon Technorati

D’Adda, Lorenzini, Vigorelli, BBDO: Website

March 30, 2009 at 11:36 · Filed under Web/Viral

Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO, Milan, Italy
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Niccolò Fedrigo
Copywriter: Lorenzo Crespi
Web Designer: Niccolò Fedrigo
Engineer: Fabio Trezzi

Comments (15) del.icio.us Digg StumbleUpon Technorati

Whirlpool: The Green Sense

March 30, 2009 at 10:45 · Filed under Italian Adv, Print/Poster

Advertising Agency: Publicis, Milan, Italy
Executive Creative Director: Vincenzo Gasbarro, Luca Scotto di Carlo
Art Director: Vincenzo Gasbarro,Salvatore Urso
Copywriter: Umberto Bartolini
Client Service Team: Elena Morandi, Francesca Roncaglia
Photographer: Roberto Prosdocimo
Post Production: Roberto Marchesi, Marta Capriotti, Federico Zerbinati

Comments (8) del.icio.us Digg StumbleUpon Technorati

Ray-Ban: Super Chameleon

March 29, 2009 at 00:02 · Filed under Web/Viral

Advertising Agency: Cutwater, San Francisco, USA
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Director: Kele Dobrinski
Copywriter: Noah Phillips
Agency Producer: Mai Huynh
Production Company: Method Labs
Director: Seb Caudron
Director of Photography: Jim Matlosz
FX Producer: Justin Harder,
Seb Caudron
VFX Company: Method
Executive Producer: Lisa Houck
Graphics: Mix House
Musical Artist: Yuksek
Song: Eat My Bear

Comments (5) del.icio.us Digg StumbleUpon Technorati

Volkswagen: Skeleton

March 28, 2009 at 11:13 · Filed under Print/Poster

“Winners of Dakar 2009. The toughest race on Earth.”

Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Creative Director: Gordon Ray
Creative Group Head / Art Director: Gareth McPehrson
Associate Creative Director / Copywriter: Jacques Massardo
Art Director: Matthew Pullen
Copywriter: Craig Ross
Illustrator: Amicollective

Comments (3) del.icio.us Digg StumbleUpon Technorati

Million Dollar Catch: The Big Haul

March 27, 2009 at 18:22 · Filed under Ambient/Outdoor/Direct

Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Deputy Creative Director: Karl Fleet
Creative: Daniel Nelson
Creative: Alexander Bartleet
Producer: Rowena Caesar

Comments del.icio.us Digg StumbleUpon Technorati

Doctors of the World: Waiting

March 27, 2009 at 02:25 · Filed under Ambient/Outdoor/Direct

Advertising Agency: Euro RSCG, Amsterdam, Netherlands
Creatives: Joost van Praag Sigaar, Ryan McManus, Dennis Zijlstra, Laurens Boschman

Comments del.icio.us Digg StumbleUpon Technorati