“The 1×1 from McDonald’s.”
Advert for the 1×1 McDonald’s products which cost only 1 Euro, each.
Advertising Agency: Heye & Partner GmbH, Munich, Germany
Creative Director: Jan Okusluk, Oliver Diehr
Art Director: Volker Heuer
Copywriter: Volker Heuer
Photographer: Mathias Remmling
[...] eigentlich so meine Favs wenn ich schonmal dort vorbeigehe. Aber das ist ja nebensächlich 
. Via. March 17, 2009 | abgelegt unter 1 Fav Me! [...]
Actually a nice idea but a little bit confusing too. You could understand it as if 1 x 1 is 2 Euros in the McDonald way of calculating. But anyway nice visual, nice idea.
I am lovin it. The visual is great. I believe the promotion is called “1×1″..One Euro = one product.. Two Euros = two products.. just enough for a little occasionally snack.. The art work is good, i like the reduction from the layout..
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