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Archive for March, 2009

DHL: Tunnel box

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Advertising Agency: Ogilvy, Amsterdam, The Netherlands
Art Director: Jan-Willem Smits
Copywriter: Edsard Schutte
Illustrator: Pieter van der Meer
Photographer: Arno Bosma


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Gazzetta dello Sport: The great chef

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“When coooking, details make the difference.”

Advertising Agency: McCann Erickson, Milan, Italy
Creative Director: Gaetano Del Pizzo
Art Director: Federico Fanti
Copywriter: Ilaria Agnoli
Illustrator: Adam Hayes


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Alfa Romeo: Foetus

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Advertising Agency: Sparkfury, Singapore
Creative Director: Perry Goh
Art Director: Perry Goh, boon
Copywriter: Eugene Chan
Illustrator: boon


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Puma: L.I.F.T

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Advertising Agency: Droga5, New York, USA
Art Director: January Vernon
Copywriter: Scott Ginsberg
Director of Print Services: Jennifer Candelario
Creative Chairman: David Droga
Executive Creative Director: Duncan Marshall
Art Buyer: Josette Lata
Photographer: Nadav Kander
Projector: Mihai Badulescu
Retoucher: Robert Lugo, Chris Thomas


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Skittles: Transplant

Advertising Agency: TBWA/Chiat/Day, New York, United States
Executive Creative Director: Mark Figliulo
CD/Art Director: Rob Baird
ACD/Copywriter: Alisa Sengel Wixom
ACD/Art Director: Kris Wixom
Executive Producer of Media Arts: Matt Bijarchi
Director of Broadcast Production: Ozzie Spenningsby
Senior Agency Producer: Winslow Dennis
Production Company: Smuggler
Director: Randy Krallman
Executive Producer: Patrick Milling Smith, Brian Carmody, Lisa Rich, Allison Kunzman
Producer: Cory Berg
Director of Photography: Bryan Newman
Editorial Company: Cosmo Street
Editor: Lawrence Young
Executive Producer (Editorial): Amy Febinger
Telecine: Company 3


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Greenpeace: Bunny, Elephant

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Advertising Agency: Scala JWT, Bucharest, Romania
Executive Creative Director: Mihai Cojocaru
Creative Catalyst: Angela Teodorescu
Art Director: Virgiliu Andone
Photographers: Andrei Orcula, Virgiliu Andone
Copywriter: Andreea Dragomir


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Boecker Public Health/Pest Control: Telephone, Electric Plug, Toilet Roll

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“Don’t let them get comfortable”

Advertising Agency: JWT, Dubai, UAE
Executive Creative Director: Chafic Haddad
Creative Director: Peter Moyse
Associate Creative Director: Firas Medrows
Art Director/Copywriter: Firas Medrows, Peter Moyse
Photographer: Tejal Patni
Illustrator: Firas Medrows, Nabil Kamara


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McDonald’s: 1×1

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“The 1×1 from McDonald’s.”

Advert for the 1×1 McDonald’s products which cost only 1 Euro, each.

Advertising Agency: Heye & Partner GmbH, Munich, Germany
Creative Director: Jan Okusluk, Oliver Diehr
Art Director: Volker Heuer
Copywriter: Volker Heuer
Photographer: Mathias Remmling


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Rolling Stone: Scissors

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“An impossible attempt to cut along the dotted line. Rolling Stone”

Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO, Milan, Italy
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Federico Pepe
Copywriter: Stefania Siani
Photographer: Federico Pepe, Francesco Caruso


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Milano Chapter Motoclub: Ladies of Harley

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02-february

03-march

12-december

Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Art Director: Francesco Fallisi
Copywriter: Francesco Emiliani
Photographer: Giovanni Santarelli D’Angelo

This calendar tells twelve true stories about Harleys and their special owners.
They are special because they are the ladies of Milan Chapter Motoclub.
And, over all, they are not professional models. Month after month, we get in touch with words, personal thoughts and colours of these relationships.
All the proceeds will go to the Hospital Buzzi of Milan in order to finance renovation plans.

Headline and copy text (translation):
FEBRUARY -> If I have changed my hairstyle? People that don’t ruffle up their life are boring.
MARCH -> The prince-charmings are afraid of the frogs and the frogs are afraid of the prince-charmings. Thank God for the princesses.
DECEMBER -> I always tell myself before going out with her: the best thing to wear is what I feel.


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Volkswagen Crafter: Workers

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“Volkswagen Crafter at only € 15.200. Unfortunately the word has already spread.”

Advertising Agency: DDB, Milan, Italy
Executive Creative Director: Vicky Gitto
Art Director: Alessandro Campani
Copywriter: Stefano Guidi
Photographer: Corbis
Post production: Pixelway


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Land Rover Gear: Camping, Trail, Hiking

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The fact that Land Rover makes a range of outdoor clothing and camping gear is relatively unknown. They wanted to create awareness and generate interest in their new collection of equipment and apparel.

Advertising Agency: Y&R, Dubai, UAE
Executive Creative Director: Shahir Ahmed
Creative Director: Komal Bedi Sohal
Photographer: Tejal Patni
Illustrator: Jomy Varghese


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Super Soaker: Hill

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Advertising Agency: JWT, Frankfurt, Germany
Creative Director / Copywriter: Oliver Kessler
Art Director: Ralf Richter
Illustrator: Benjamin von Eckartsberg


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OfficeMax: Get organized

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Advertising Agency: OfficeMax Branding Team, Naperville, USA
Creative Director: Mark Andeer
Art Director: Joshua Peterson
Creative Designer: Dwight Darling
Copywriter: Mark Manzo
Other additional credits: The Escape Pod (Chicago) and Atomic Props (St. Paul, MN)


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La Cucina Italiana: Our cuisine is our culture

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“Our cuisine is our culture. For 80 years you’ve been savouring the changes with La Cucina Italiana.”

Advertising Agency: D’Adda, Lorenzini, Vigorelli, BBDO, Milan, Italy
Creative Directors: Federico Pepe, Stefania Siani
Art Director: Pier Giuseppe Gonni
Copywriter: Lorenzo Crespi
Photographer: Andrea Melcangi


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