Pringles: Shaped like nothing else
Advertising Agency: Grey, Hong Kong
Executive Creative Director: Keith Ho
Creative Directors: Keith Ho, Andrea Khou, Helen Sze
Art Directors: Helen Sze, Kato, Raymond Wong
Archive for May, 2009
JWT New York: Intern shirts
Advertising Agency: JWT, New York, USA
Executive Creative Directors: Kash Sree, Ty Montague
Art Director: Jackie Anzaldi
Copywriter: Adam Noel
Released: May 2007
Canele Patisserie Chocolaterie: 666, Quija board, Woodoo
“Equally sweet. Equally dark.”
Advertising Agency: JWT, Singapore
Executive Creative Director: Ali Shabaz
Art Director: Ed Cheong
Illustrator: Joseph Griffith
Copywriters: Elisa Tan, Arron Phua
Agency Producer: Anna Lee
Coca-Cola: Yeah Yeah Yeah La La La
Advertising Agency: Mother, London, United Kingdom
Creative Director: Mother
Art Director: Mother
Copywriter: Mother
Production Company: Blink, London
Director: Dougal Wilson
Producer: Matt Fone
DP: Alwin Kuchler
Editor: Joe Guest @Final Cut
Post-Production: Julie Evans @ MPC
Flame Artist: Tom Harding @ MPC
Colourist: Jean Clement @ MPC
Sound Design: Sam Robson @ Factory
Music: Calvin Harris
Production Service Company Big Pictures, New Zealand
Model Maker: Justin Buckingham @ Big Pictures
Perrier: Melting City
Advertising Agency: Ogilvy, Paris, France
Creative Directors: Chris Garbutt, Thierry Chiumino
Loto: Shower, Bedroom
“Yes, it can happen.”
Advertising Agency: BETC Euro RSCG, Paris, France
Creative Director: Stéphane Xiberras
Art Director: Hugues Pinguet
Copywriter: Olivier Apers
Photographer: Jean-Yves Lemoigne
Published: February 2009
GasX: Fries
In today’s world, people have a fast paced lifestyle, caring too little about their nutrition. Work schedules force us to eat out, mostly junk food, causing digestive disorders due to the meals that are harder for our bodies to process, and making us feel heavier and filled with gas. Gas-X has found a fun way to approach this issue with an activation among thousands of consumers in commercial areas of the city Quito. The activation consists in sending a french fries sack (not regular size) made of ballons to remind people the feeling of gas this kind of meal creates, acompanied to a blister of gas-X for their future relief.
Advertising Agency: Rivas Herrera / Y&R,Quito, Ecuador
Creative Team: Marco Salvador, Carlos Mera, Nicolas Lugo, George Bohorquez, David Acosta
Photographer: Marco Andino
Released: April 2009
Colgate Max Fresh: Talk with confidence
Advertising Agency: Prolam Y&R Santiago, Santiago, Chile
Executive Creative Director: Tony Sarroca
Regional Executive Creative Director: Guillermo Vega
Creative Director: Alvaro Becker
Copywriters: Max Konig, Felipe Utreras
Art Directors: Fabrizio Capraro, Mihail Aleksandrov
Digital Retoucher / Illustrator: Raul Pardo
Typographer: Fabrizio Capraro
Account Supervisor: Juan Carlos Meza
France Alzheimer: Fence, Corrugated Iron, Wall
“In France, one million people can’t get hold of their memories.”
Advertising Agency: Saatchi & Saatchi, Paris, France
Creative Director: Christophe Coffre
Art Director: Florian Roussel
Copywriter: Guillaume Blanc
Photographer: Marc Thirouin
Retoucher: Panit Pundarik
Published: april 2009
Benadryl: War
Advertising Agency: JWT, London, UK
Creative Director: Russell Ramsey
Art Director: Andy Smith
Copywriter: Ryan Lawson
TV Producer: Anna Church
Planner (creative agency): Ian MacDonald
Account Director: Will Kirkpatrick
Aired: May 2009
Sundek: Cheeseburgers, Hot dog, Donuts
Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi; Giovanni Settesoldi, Cedric Auzannet (Donuts)
Copywriter: Luissandro Del Gobbo; Luissandro Del Gobbo, Benjamin Dessagne (Donuts)
Photographer: Riccardo Bagnoli
Illustrator/3D: Claudio Luparelli/Artout
Sundek: Car, Lift, Bike
Advertising Agency: Callegari Berville Grey, Paris, France
Executive Creative Director: Andrea Stillacci
Creative Directors: Giovanni Settesoldi, Luissandro Del Gobbo
Art Director: Giovanni Settesoldi
Copywriter: Luissandro Del Gobbo
Director: Riccardo Bagnoli
Vanish: Hamburger
“Removes grease stains.”
Advertising Agency: Euro RSCG Warsaw, Poland
Creative Director: Jacek Szulecki
Art Director: Cesar Puebla
Copywriter: Antoni Korzeniowski
Photographer: Jacek Poremba
Other additional credits: Magda Jarosz (Costume)
Published: March 2009
Lust Erotic Boutique: Birds & Bees
Advertising Agency: Uncle Grey, Denmark
Creative Director: Per Pedersen
Art Director: Mikkel Krøijer
Copywriter: Moritz Grub
Illustrator: Martin Nielsen
