Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Creative Director: Steve Cochran
Art Directors: Sarah Longworth, Mick Stalker
Copywriters: Mick Stalker, Sarah Longworth
Photographer: Mat Baker
Retoucher: Carl Baker
Producer: Nigel Sutton
am i missing something?
…missing something? I think it’s kind of a sad commentary on society’s ideal of beauty. The show is looking for a ‘next top model’ – who obviously needs to be so skinny that she risks falling through cracks. Funny ad. Sad reality.
Agree with Tabor.
It would be funny for a product that makes you diet fast. Or something more stupid.
But the message here is sooo terrible: it says that you really have to be anorexic or skinny to be a model. I know it’s true, but… come on.
(sorry for my english).
Boo-hoo.
Anyway, the only bad thing about this ad is the self-irony. It’s kind of annoying and bad for the own image they should try to old up, even if we all know it’s a lie. You know the one about perfect beauty and such.
Other than that, neat idea. I like those jokes where it doesn’t instantly go “click” in your head, but once it does, it gets even better.
It’s just plain funny..
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This has been done so many times… not original. Even on this site this idea has been posted before twice.
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I think the misconception comes from the fact that the dogs, actually seems tied to the sewer grids.
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