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DHL: Turning Page

September 3, 2009 at 14:06 · Filed under Ambient/Outdoor/Direct

pagedhl

“International courier service express delivery guaranteed.”
creative describe: Innovation uses magazine particular media form which means a piece of transparent PVC paper will be placed into a magazine and will be printed a DHL worker on both side, Therefore, when you turning the paper the worker can deliver the express mail to no matter Chinese or Japanese customers. By doing this, the fast and reliable international express mail service can be embodied.

Advertising Agency: Shanghai J&J Advertising Co., China
Creative Director: Aaron Cheng
Copywriter: Chen Rui


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Riccardo said,

September 3, 2009 @ 15:13

Very smart

DHL: Turning Page | SAMIEI SOLUTIONS said,

September 3, 2009 @ 18:24

[...] is the orig­i­nal: DHL: Turn­ing Page VN:F [1.6.3_896]please wait…Rat­ing: 0.0/100 (0 votes cast)VN:F [1.6.3_896]Rat­ing: 000 (from [...]

Most Interesting Ideas said,

September 3, 2009 @ 20:56

Great idea

Misterfox said,

September 4, 2009 @ 09:45

Lovely. It’s cute, simple and powerful. I just wish this presentation was better – why is the finger disappearing between the foil and the magazine?

::metablog v6:: » Blog Archive » apatía experiencial said,

September 4, 2009 @ 11:17

[...] gracias a i believe in ad AKPC_IDS += "823,";Popularity: unranked [...]

Ben_shanghai said,

September 4, 2009 @ 11:38

wow..I’ve never heard of J&J advertising before..definitely not bad concept for a chinese ad boutique agency firm

Clark said,

September 4, 2009 @ 15:50

Very cool idea, delivery has done just turn over the page, so fast!

Tweets that mention I Believe in Advertising | Only selected advertising | Advertising Blog & Community » DHL: Turning Page -- Topsy.com said,

September 4, 2009 @ 21:15

[...] this page was mentioned by OnyxGroup (@onyxgroup), Kai Heuser (@heuserkampf), Freya Pollock (@freyapollock), Sarah Peerani (@sarah_bella), Renan Rissardi (@renanrissardi) and others. [...]

??? » DHL??????(DHL-Turning Page) said,

September 4, 2009 @ 23:41

[...] Advertising Co., China Creative Director: Aaron Cheng Copywriter: Chen Rui    [via] ??: ???? ??: DHL ?????????2008/10/09 — [...]

DHL: Turning Page « Elma+Alt+Shift said,

September 7, 2009 @ 09:58

[...] Via [...]

anna said,

September 7, 2009 @ 21:39

neat, and really creative advertising solution. :)
could be easily adapted for pizza couriers, hairdressers, massages, etc. cool.

Vu sur le web : 9 September 2009 « Julo Blog said,

September 9, 2009 @ 12:31

[...] DHL: Turning Page [...]

Sergey Alekhin said,

February 2, 2010 @ 12:49

Великая Идея

Yahoouj said,

February 23, 2010 @ 03:10

Really good work about this website was done. Keep trying more – thanks!

Kastormag – Home » Pub:: DHL: Turning Page said,

March 1, 2010 @ 14:11

[...] Source: ibelieveinadv.com [...]

puppiepoppy said,

October 22, 2010 @ 19:19

This work is a plagiarism and was never authorized or approved by DHL China. Further check with the marketing dept of DHL revealed the truth. The original work, created by Ogilvy & Mather Beijing can be found here http://www.michaelwongcc.com/non-conventional/dhl-china-usa-eu/

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