Advertising Agency: TBWA\Paris, France
Creative Director: Eric Holden, Rémi Noël
Art Director : Philippe Taroux
Copywriter: Benoît Leroux
Director: Laurent Nicolas
Sound: ELSE
Resp. Agency: César Croze, Cecile Moreau Muriel Lapeyre, Laurence Vignon
Resp. Announcer: Nawfal Trabelsi, Annabelle Jacquier Catherine Bar-Gascoin
Advertising Agency: Atletico International, Barcelona, Spain
Creative Directors: Pepe Colomer, Josep Maria Basora
Art Director: Paolo Furlan
Copywriter: Lydia Beltri
Film Director: Sebastién Grousset
Production House: The Gang
Executive Producer: Matt Grousset
Agency Producer: Roger Lairisa
Special Effects: 4d
Music: Bso Barcelona
Post Production House: Infinia
As part of a national campaign promoting McDonald’s restaurants, a downtown Vancouver lamppost became part of an out-of-home (OOH) optical illusion, appearing to pour coffee into a giant cup on the sidewalk.
At the time, McDonald’s was giving away free small cups of its brew for a two-week period, in an effort to attract new breakfast customers. Ad firm Cossette’s Vancouver office developed the concept for a lamppost near 6th Avenue and Cambie Street. The post was wrapped in brown vinyl to resemble poured coffee, while an oversized carafe was attached to the end.
Elsewhere in the city, a transit shelter was turned into an ‘hourglass,’ with an ever-diminishing number of coffee beans reminding customers of the promotion’s short-term nature.
Advertising Agency: Cossette West, Vancouver, Canada
Creative Directors: Bryan Collins, Rob Sweetman
Copywriter: Michael Milardo
Account Supervisor: Kim Kletzel
Producer: Dennis Bayluk, Dyna Graphics Ltd
Art Director: Eric Arnold
Group Account Director: Nadine Wilson
“Bring Your Peugeot Back With Service 5+.”
Advertising Agency: Saatchi & Saatchi, Copenhagen, Denmark
Creative Director: Simon Wooller
Art Directors: Rasmus Petersen, Lasse Hinke
Copywriter: Kristian Eilertsen
Photographer: Thomas Juul
Other Additional Credits: Post: Eli Leibo
Published: August 2009
Faced with a significant increase in STI’s (sexually transmissible infections), particularly in young adults, the NSW Government has set out to raise awareness of the problem. The campaign theme – Sleeping with one is sleeping with many – brings the message to life and the tagline is a simple call to action: get tested, play safe.
Advertising Agency: George Patterson Y&R, Sydney, Australia
Executive Creative Director: James Procter
Art Director: Robbie Kantor & Josh Evans
Copywriter: Bart Pawlak
Advertising Agency: & Co., Copenhagen, Denmark
Creative Director: Thomas Hoffmann
Art Directors: Martin Storgaard, Thomas Hoffmann
Copywriters: Martin Storgaard, Thomas Hoffmann
Photographer: Casper Sejersen
Advertising Agency: Shalmor Avnon Amichay / Y&R Interactive, Tel Aviv, Israel
Chief Creative Officer: Gideon Amichay
Executive Creative Director: Tzur Golan
Group Creative Directors: Tal Ben Ari, Lior Zaid
Art Directors: Erez Avshalom, Eyal Carmi
Copywriter: Matan Yedidya
Account Director: Adam Polachek
Account Supervisor: Dana Cogan, Liraz Kolodro
Account Executive: Anat Ruderman, Maya Yagel
Release Date: 13/9/09
“The new F400 with knock out power speakers.”
Advertising Agency: Cheil Communication Indonesia
Creative Director / Copywriter: Galvin Sanusi
Art Director: Hendro Pranoto
Account managers: Nyiayu, Dony Munaf
Photographer: Handi Karya
Retoucher: Rudy
Advertising Agency: Lowe Pirella Fronzoni, Milan, Italy
Creative Directors: Umberto Casagrande, Francesco Bozza
Art Director: Stefano David
Copywriter: Helga Pellegrini
Illustrator: Thomas Lavezzari
Published: November 2008
Advertising Agency: DDB, Milan, Italy
Creative Director: Vicky Gitto
Art Director: Rosella Tito
Copywriter: Stefano Guidi
Photographer: Giacomo Biagi
Published: July 2009
“No access until they evolve”
Advertising Agency: Grey/Istanbul, Istanbul, Turkey
Creative Directors: Engin Kafadar, Tugbay Bilbay
Group Creative Director: Ergin Binyildiz
Art Director / Illustrator: Nezih Icoz
Copywriter: Dogu Gocuk
Published: May 2009
“Keep it in your veins.”
Advertising Agency: Grey, Istanbul, Turkey
Creative Directors: Engin Kafadar, Tugbay Bilbay
Deputy Creative Director / Copywriter: Ergin Biny?ld?z
Art Director / Illustrator: Nezih Icoz
Published: September 2009
Advertising Agency: Springer & Jacoby, Germany
Creative Director: Eskil Puhl
Copywriter: Björn Jeske, Florian Voigt
Director: Ismail Acar
Cinematography: Ismail Acar
Producer: Rainer Spix, Benjamin Horstkotte
Agency Producer: Mirco Seyfert
Account Manager: Katharina Renne, Steffen Behrends
Designer: Olivier Weber, Stefan Huschenbeth
Sound Designer: Thomas Nietzsche, Georg Hahn
DDB London promote the fuel efficient BlueMotion Technology from Volkswagen. VW shows the human side of their fuel efficient BlueMotion technology, which in this case means longer between fill ups.
Advertising Agency: DDB, London, United Kingdom
Executive Creative Director: Jeremy Craigen
Art Director: Rob Messeter
Copywriter: Mike Crowe
Photographer: David Harriman
