IKEA: Sliding Doors
Advertising Agency: 303, Perth, Australia
Creative Director: Lindsay Medalia
Copywriter: Richard Berney
Art Director: Richard Berney
Account Manager: Jane Natalizio
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Archive for October, 2009
Stihl: Chainsaws, Hedge Trimmer, Blower, Clearing Saws
“Your equipment stays as good as new. 3-year guarantee.”
Advertising Agency: Publicis Conseil, Paris, France
Chief Creative Officer: Olivier Altmann
Creative Directors: Olivier Desmettre, Fabrice Delacourt
Art Buyers: Jean-Luc Chirio, Flore Silberfield
Photographer: Herve Plumet
Art Director’s Assistant: Nicolas Delille
Account Managers: Edouard Pacreau, Stephane Gaillard, Eric Hazout, Sylvie Tavares
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Volkswagen Classical Parts: Think Small
Advertising Agency: DDB, Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Stefan Schulte
Creative Director: Dennis May
Copywriter: Ricardo Wolff
Art Director: Gabriel Mattar
Graphic Designer: Marilyn Wolf
Account Manager: Silke Lagodny
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Volkswagen Touareg: Billy-Goat
“Touareg. The luxury off-road.”
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Directors: Luiz Sanches/Dulcídio Caldeira
Copywriter: Gustavo Sarkis
Art Director: Renato Fernandez
Photographer: Leonardo Vilela
Illustrator: Platinum
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Amnesty International: Amnesty’s flame is in danger worldwide
“Amnesty’s flame is in danger worldwide. Defend it. Buy a candle or make a donation.”
Advertising Agency: Air, Brussels Belgium
Creative Directors: Gregory Ginterdaele, Marie-Laure Cliquennois
Art Director: Marie-Laure Cliquennois
Copywriter: Quentin Watelet
Photographer: Marc Paeps and Stock images
Retouching: Yelle@livingroom.be
Published: October 2009
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Havaianas Nest: Elephant, Owl, Golden bird, Silver Bird
Advertising Agency: AlmapBBDO, São Paulo, Brazil
Chief Creative Officer: Marcello Serpa
Executive Creative Director: Marcello Serpa
Creative Director: Marcus Sulzbacher
Copywriters: Gustavo Sarkis, Andre Kassu
Art Director: Marcos Kotlhar
Photographer: Daishi Pais
Illustrators: Manu, Fabio Girardi, Rene Corine, Marcos Kotlhar
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Save the Children: Make it a thing of the past
Advertising Agency: M&C Saatchi, Melbourne, Australia
Creative Director: Steve Crawford
Art Director: Murray Bransgrove
Copywriters: Sandra Galiazzo, Doogie Chapman
Photography: Paul Torcello
Retouching: Ed Croll, Julia Cornelius
Account Service: Chantelle Warren, Bree Woodhouse
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Amnistía Internacional: Lighter
Advertising Agency: Unitas/RNL, Santiago, Chile
Executive Creative Director: Pancho González
Creative Director: César Ojeda
Art Director: Michael Burgos
Copywriters: Raúl Estrela, Pancho González
Illustrator: Michael Burgos
Account manager: Alexis Sfeir
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Duracell Ultra: Rhino, Sumo, Tornado
Advertising Agency: Ogilvy, Paris, France
Creative Director: Nick Hine
Copywriters: Chris Garbutt, Nick Hine
Art Directors: Nick Hine, Antoaneta Metchanova
Illustrator: Mecanique Générale
Art Buyer: Laurence Nahmias, Corinne Hamel
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Fairfax/The Sydney Morning Herald: Size Change
Promotion of the change in size of the Business and Sports Sections of The Sydney Morning Herald.
Advertising Agency: Whybin/TBWA/Tequila, Sydney, Australia
Executive Creative Director: Garry Horner
Creative Director: Matt Kemsley
Art Director: Janelle Shearer
Copywriter: Joe Craig
Producer: Jessie Williams
Photographer: Ben Rollison / StudioGo
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Symantec: Baby
Advertising Agency: Leo Burnett, Milan, Italy
Creative Directors: Enrico Dorizza, Sergio Rodriguez
Art Director: Matteo Fabi
Copywriter: Gianluca Sales
Photographer: Eolo Perfido
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Pizzetta: Snow White, Romeo, Thelma
“Think twice before you take the last slice.”
Advertising Agency: Ogilvy, Durban, South Africa
Creative Director: Christo Nel
Art Director: Robyn Cook
Copywriters: Christo Nel, Liza Kleinloog
Illustrators: Steven Fellmore, Cliff Brown
Published: June 2009
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Enel: Twitter-Ledwall
Enel Contemporanea blog: http://www.enelcontemporaneablog.it/?langswitch_lang=en
Enel doesn’t provide just traditional energy. It also provides the energy of contemporary art through Enel Contemporanea. This year they commissioned a piece to a major american artist: Doug Aitken. To promote the initiative, we created a blog that will keep people up to date of everything that’s going on backstage, from the organising phase right up to the unveiling. The blog interacts with a huge wall of light: the first TWITTER-LEDWALL in the heart of Rome, where everyone can read the work’s updates and tweet back in real time.
Advertising Agency: Saatchi & Saatchi, Rome, Italy
Creative Directors: Alessando Orlandi, Agostino Toscana
Art Director: Manuel Musilli
Copywriter: Laura Sordi
Additional credits: H Films
Published: October 2009
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Steel TV: Rapunzel, Ninja
Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Agostino Toscana, Alessandro Orlandi
Art Directors: Luca Pannese, Fabio D’Alessandro
Copywriters: Luca Lorenzini, David Conti
Photographer: Leonardo Vilela
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IBCC (Breast cancer awareness): Excuses
Advertising Agency: Ogilvy, São Paulo, Brazil
Art Directors: Fernando Reis, Guilherme Nobrega
Copywriter: Marcelo Padoca
Head of Art: Denis Kakazu
Creative Directors: Anselmo Ramos, Fred Saldanha
Production: Blacknail Pictures
Director: Rick Thiele
Photography Director: Mario Ucci
Editor: Rick Thiele
Sound: Dr. DD/Bonde Fumegante
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Stand up, Take action: The Knot
“Poverty divides the world. Our governments have to put an end to this by 2015. Let’s unite and tie a knot to remind them. Stand Up! Tie your Knot.”
Advertising Agency: Grey, Milan, Italy
Executive Creative Director: Francesco Emiliani
Head of Art: Francesco Fallisi
Copywriter: Francesca Andriani
Art Director: Letizia Bozzolini
Art Buyer: Virginia Salvucci
3D/postproduction: Mozart studio
Account Supervisor: Emanuela Carnaghi
Published/Released/Aired (Month, Year): October, 2009
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Max Factor: Eye
Advertising Agency: Leo Burnett, Warsaw, Poland
Creative Director: Martin Winther
Art Director: Martin Winther
Copywriter: Blaise Douglas
Photographer: Martin Winther
Illustrator: Martin Winther
Account Supervisor: Hanna Jackowska
Account Executive: Ilona Borucka
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Volkswagen: Dream bubbles
Advertising Agency: Ogilvy, Cape Town, South Africa
Executive Creative Director: Chris Gotz
Art Director: Mike Lees-Rolfe
Copywriter: Peri van Papendorp
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