We believe that the easiest way to change people’s behaviour for the better is by making it fun to do. We call it The fun theory. http://www.rolighetsteorin.se/
More subjects here.
Advertising Agency: DDB, Stockholm, Sweden
Creative Director: Andreas Dahlqvist
Copywriter: Martin Lundgren
Art Director: Simon Higby
Web Director: Simon Mogren
Web Producer: Pontus Kindblad, Daniel Alinder
Web Designer: Karl-Johan Vogelius
Production Company: Birth, Stockholm
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This post was mentioned on Twitter by Design & Art Geek: I believe in adv. – Rolighetsteorin.se: Bottle Bank Arcade Machine http://bit.ly/1ospIf...
Superb Idea
Great job
I’m lovin the way Sweden DDB is developing the fun theory
I liked this at first. Then it occurred to me that it was actually using up a lot electricity. Kind of defeats the whole green/recycling message, doesn’t it?
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Fun, but where is the connection to Volkswagen?
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