Insto is trying to educate bikers to not rubbing their eyes when somethin got into the eyes. Altough medium transit considers perfect, yet they need a mobile medium as a breakthrough wich is efficiently has larger coverage. Insto agrees to produce and deliver the message through inter-active medium which demonstrates “dust in the eyes” and how to get rid of it (remove). Insto decided on choosing the rear wiper of vehicle (that has the wiper of course). At the time when the glass surface coated with the dick dust, the wiper works like Insto, cleans to refresh the eyes.
Advertising Agency: Grey, Jakarta, Indonesia
Creative Director: Agus Arbana
Art Directors: Adhitya Harimurthy, Johan Bejo
Copywriter: Abimanyu Satrio
Photography: Shutterstock
Published: July 2009
Advertising Agency: Saatchi&Saatchi, Bucharest, Romania
Creative Director: Jorg Riommi
Art Directors: Daniela Nedelschi, Romana Topescu, Alexandru Micu
Photographer: Vitalie Brega
Copywriters: Jorg Riommi, Marius Tianu
Producers: Elena Catanchin, Adrian Codreanu, Monica Garbur
Account Managers: Anca Luca, Liana Petrascu
Advertising Agency: Leo Burnett, São Paulo, Brazil
Creative Director:Ruy Lindenberg
Art Directors: Renato Butori, Henrique Del Lama
Copywriter:Mário Cintra
Art Buyer: Mauro Moura
Published: June 2009
Campaign of the film’s release in 2012 in Brazil. Action in the subway Cantagalo, in Copacabana – Rio de Janeiro, where a patch of about 45m on each side simulates a flood the submay.
Advertising Agency: Espaço/Z, Rio de Janeiro, Brazil
Creative Director: Antônio Guerra, Zé Maria de Oliveira.
Art Director: Filippe Vidal, Murilo Silvio, Julio Costa, Antônio Guerra
Copywriter: Felippe Mendonça
Published: October 2009
Advertising Agency: BBDO, Shanghai, China
Creative Directors: WF Leong, Andrew Lok, John So
Art Directors: Yohan Si, WF Leong
Copywriters: Andrew Lok, WF Leong
Photographer: Edwin Ho
Illustrator: Edwin Ho
Published: September 2009
Advertising Agency: Saatchi & Saatchi, Sydney, Australia
Executive Creative Director: Steve Back
Creative Director: David Bowman
Art Director: Peter Galmes
Copywriter: John McKelvey
Agency Producer: Barbara Devlin
Production Company: Stink London
Director: Ne-o
National public transport company De Lijn wanted to announce its increased night schedule. We used existing event posters to promote the night bus and placed passe-partouts over it that read: “whatever you’re planning tonight, plan your transport too. Take the night bus”. http://www.nachtlijn.be
Advertising Agency: Duval Guillaume, Belgium
Creative Directors: Katrien Bottez & Peter Ampe
Copywriter: Geerard Van de Walle
Art Director: Sven Van Hooydonck
Online Art Director: Derek Brouwers
Account handling: Matthias Dubois & Tom Sneppe
Art Buyer: Ingrid Deuss
Print Producer: May-Britt Verhoeven
Photographer: Ever Thiry
Retouching: Fred Dupont
Advertising Agency: JWT, Shanghai, China
Executive Creative Director: Yang Yeo
Art Directors: Lillie Zhong, Yang Yong Liang
Copywriters: Jacqueline Ye, Rafael Freire
Graphic Designer: Sean Tang
Photographer: Yang Yong Liang
Illustrator: Yang Yong Liang
Let people know about how the new Coca-Cola Grip Bottle has a better grip for holding. Posters printed on Velcro were placed in bus shelters in Paris to make people interact with the grip. People literally hooked to the campaign. On the whole, a 3.8% brand volume growth in France compared to 2007.
Advertising Agency: Marcel, Paris, France
Creative Directors: Anne de Maupeou, Frederic Temin
Copywriter: Sergio Alonso, Souen Le Van
Art Director: Souen Le Van, Sergio Alonso
Published: April 2009
Advertising Agency: DDB, Berlin, Germany
Chief Creative Officer: Amir Kassaei
Executive Creative Director: Stefan Schulte
Creative Directors: Tim Stübane, Birgit van den Valentyn
Art Directors: René Gebhardt, Björn Kernspeckt
Graphic Designer: Peter Schönherr
Art Buyer: Kerstin Kraus
Photographer: Mikael Strinnhed
