Advertising Agency: DDB, Stockholm, Sweden
Creative Director(s): Andreas Dahlqvist
Copywriter(s): Magnus Jakobsson
Art Director(s): Fredrik Simonsson
Other(s): Account Manager – Daniel Sundin, Account Supervisor – Johan Östlund, Graphic Designer – Leif Blondell
McDonald’s Big Mac: The world´s most famous hamburger
Herbert said,
I would rather have the best hamburger for 4 Euros. After all I can get a Big Mac for $2.50.
Qual è l’hamburger più famoso del mondo? | Marketing Non Convenzionale - Ninja Marketing said,
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L’hamburger più famoso del mondo | Brand Care on line said,
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nadia said,
nice nice..
Jonas said,
Another great example of why traditional advertising is dead.
It’s an ad for ad wankers. This ad never ran. A total scam.
It only seems clever or interesting to ad people.
The average person on the street would not be engaged by this in the slightest.
FAIL
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