Comments on: Diesel: Be stupid

By: This Diesel Ad Campaign is REALLY Stupid [21 Pics]

This Diesel Ad Campaign is REALLY Stupid [21 Pics] — Mon, 18 Jul 2011 13:33:43 +0000

[...] All pictures courtesy of: I Believe in Advertising [...]

By: suanwatson

suanwatson — Tue, 07 Dec 2010 14:19:53 +0000

I’m a fashion lover and will never compromise with the style and quality of clothes. I prefer buying fashion clothing’s from Ballersonline because the price are unbelievable and style marvelous.

By: james

james — Wed, 27 Oct 2010 13:38:00 +0000

Branded Clothing are the unique and marvelous collections to experience it depends where are you purchasing from. Well, I have been purchasing Branded clothing items from Ballersonline and I am quiet surprised it really work great at competitive rate. I am very happy with their services. Thanks alot!

By: JULIAN ROCKS » BE STUPID by Diesel

JULIAN ROCKS » BE STUPID by Diesel — Mon, 02 Aug 2010 16:07:00 +0000

[...] Diesel最近推出的新活动“愚蠢主义”，我还蛮喜欢。但是总觉得执行上跟adidas original的“83种成功浪费时间的方法”有几分相似。 [...]

By: 怪蜀黍朱利安 » "BE STUPID" by Diesel

怪蜀黍朱利安 » "BE STUPID" by Diesel — Sun, 01 Aug 2010 03:46:52 +0000

[...] Diesel最近推出的新活动“愚蠢主义”，我还蛮喜欢。但是总觉得执行上跟adidas original的“83种成功浪费时间的方法”有几分相似。 [...]

By: Cannes Lions 2010 >> 10 premiados que dão show na redação | Bruno Lacerda Blog

Wed, 28 Jul 2010 19:03:24 +0000

[...] campanha é polêmica e algumas de suas peças chegaram a ser banidas no Reino Unido. Também já vi [...]

By: diesel15.jpg (JPEG Image, 750×485 pixels) « perfectholiday brand design

Wed, 07 Jul 2010 13:06:15 +0000

[...] via http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/ [...]

By: inspire.emptyconcept.net » diesel15.jpg (JPEG Image, 750×485 pixels)

inspire.emptyconcept.net » diesel15.jpg (JPEG Image, 750×485 pixels) — Wed, 07 Jul 2010 12:27:09 +0000

[...] via http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/ [...]

By: Existing Visual » diesel15.jpg (JPEG Image, 750×485 pixels)

Existing Visual » diesel15.jpg (JPEG Image, 750×485 pixels) — Wed, 07 Jul 2010 12:24:12 +0000

[...] via http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/ [...]

By: diesel15.jpg (JPEG Image, 750×485 pixels) | Мир в новостях

diesel15.jpg (JPEG Image, 750×485 pixels) | Мир в новостях — Tue, 06 Jul 2010 23:10:01 +0000

[...] via http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/ [...]

By: Will

Will — Wed, 17 Mar 2010 17:19:20 +0000

I think I understand what they were going for but it kind of comes of the wrong way. But then again, the visuals they are using are targeting a market that uses stupid as a slang word for excellent or terrific. Personally, I would not have made an ad showing a guy trying to rewire his electric meter. That is good way to get killed.

By: Jeff Camp

Jeff Camp — Wed, 24 Feb 2010 22:15:58 +0000

Well at least someone got paid.

By: Cristina

Cristina — Sat, 20 Feb 2010 05:08:40 +0000

This is so STUPID! I used to like Diesel :’(

By: micael

micael — Tue, 16 Feb 2010 15:54:06 +0000

è uscita la risposta alla campagna Diesel su

http://www.fourdotz.com

a merito degli happy few.

Notevole.

By: jenne

jenne — Tue, 09 Feb 2010 05:43:39 +0000

Stupid smart.

By: we’re stupid animals « празен кадър

we’re stupid animals « празен кадър — Sat, 06 Feb 2010 20:38:25 +0000

[...] реклама светът през 2010 се опитва да ни втълпи, че сме глупави животни. че имаме първични нужди, с две думи че в тая [...]

By: mario

mario — Sat, 06 Feb 2010 11:54:17 +0000

Il titolo più bello (ma davvero bello, bello) della campagna l’ha scritto juliàn nei post:
SMART campaign for STUPID people.

grandissimo!

By: Diesel Jeans: Be stupid. « NWSAD COLLECTIVE

Diesel Jeans: Be stupid. « NWSAD COLLECTIVE — Sat, 06 Feb 2010 08:51:31 +0000

[...] More. This entry was written by adam, posted on 06/02/2010 at 08:51, filed under Theory. Bookmark the permalink. Follow any comments here with the RSS feed for this post. Post a comment or leave a trackback: Trackback URL. « Coalition of the willing [...]

By: Ryan

Ryan — Mon, 01 Feb 2010 17:59:56 +0000

I like this concept, but I absolutely *hate* the way that they executed it.

A better line would have been “Sometimes, it’s okay to be stupid.”

or “Even your brain needs a rest sometimes” or *anything* other than this.

That said, it will get attention…

By: pollonica

pollonica — Wed, 27 Jan 2010 14:06:25 +0000

thanks to this campaign, i no longer have any desire to set foot in a diesel store again.

By: DIESEL « Mega Sh*t Only

DIESEL « Mega Sh*t Only — Wed, 27 Jan 2010 06:23:35 +0000

[...] stolen from Want vs Need who stole it from I Believe in Adv [...]

By: BE STUPID. Diesel.

BE STUPID. Diesel. — Tue, 26 Jan 2010 08:37:22 +0000

[...] обади за тази рекламна кампания на Diesel. Ето една камара плакати, а долу съм транскрибирал посланията, понеже много ми [...]

By: L’intelligente critica, lo stupido crea | FastForward Blog

L’intelligente critica, lo stupido crea | FastForward Blog — Mon, 25 Jan 2010 08:45:19 +0000

[...] testo della campagna, che sia da stimolo per tutti per un anno stupidissimo, in jeans o senza. Qui trovate l’intero testo della campagna, da ripetersi tipo [...]

By: buttalapasta

buttalapasta — Sat, 23 Jan 2010 10:51:41 +0000

smart creates, stupid purchases.

love the art directions+photos.
hate the concept: never heard something so fake.

guess it will be the most successful diesel campaign ever.

By: LU

LU — Fri, 22 Jan 2010 09:05:32 +0000

SMART

By: gugavieira

gugavieira — Thu, 21 Jan 2010 16:39:26 +0000

Smart critiques.
Stupid creates.

By: Tweets that mention I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community » Diesel Jeans: Be stupid -- Topsy.com

Thu, 21 Jan 2010 14:09:59 +0000

[...] This post was mentioned on Twitter by Sree, AlooFar. AlooFar said: Diesel wants you to be stupid. l think the campaign is pretty cool. Not sure if it's good for the brand. http://bit.ly/5oZucF [...]

By: DtE

DtE — Thu, 21 Jan 2010 09:39:33 +0000

…selling… trousers. Christ, what’s this society?

By: fiesel

fiesel — Thu, 21 Jan 2010 09:20:51 +0000

wrangler’s ad is stupid… and this one is even more stupid

By: Me

Me — Thu, 21 Jan 2010 03:36:45 +0000

This is a very smart, daring and rather philosophical idea. Better than most other campaigns they have done other than VI.

By: Marketing Idea

Marketing Idea — Wed, 20 Jan 2010 22:46:02 +0000

diesel had one idea.

and that idea was *really* stupid.

By: Jen Mussari

Jen Mussari — Wed, 20 Jan 2010 20:38:18 +0000

Diesel used to make really interesting streetwear with unique concepts. Now, as the clothes have become less and less interesting over the past few seasons, this marks their sad attempts to cater to that “Post-Pac Sun” generation. Using the word “Stupid” to describe being creative, impulsive, and spontaneous is not working here. These words are not synonymous but they are obviously what the ads are going for!

By: Ryan

Ryan — Wed, 20 Jan 2010 20:28:14 +0000

Diesel says play dumb and neon while Levis gets grubby and quotes Walt Whitman? Levis wins this round, I think.

By: Stupid Might Fail. Smart Doesn’t Even Try. | Un Petit Peu

Stupid Might Fail. Smart Doesn’t Even Try. | Un Petit Peu — Wed, 20 Jan 2010 17:59:12 +0000

[...] le reste des pubs sur I Believe in Ads [...]

By: Al

Al — Wed, 20 Jan 2010 17:01:53 +0000

Was that a TV commercial or a pitch document?
Envy the posters though.

By: Sergey

Sergey — Wed, 20 Jan 2010 15:50:19 +0000

Yeah! Be stupid – wear Diesel ))

By: Recicleaza. Be stupid. « Alinamarin's Blog

Recicleaza. Be stupid. « Alinamarin's Blog — Wed, 20 Jan 2010 13:44:00 +0000

[...] More here [...]

By: steph

steph — Wed, 20 Jan 2010 12:13:59 +0000

The worst Diesel campaign ever. Too bad it was such a nice brand so far

By: Diesel lança nova campanha “Be Stupid” | Propagandeando

Diesel lança nova campanha “Be Stupid” | Propagandeando — Wed, 20 Jan 2010 09:08:16 +0000

[...] Para ver o resto das peças impressas clique AQUI [...]

By: I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising … | Drakz Free Online Service

Wed, 20 Jan 2010 02:32:04 +0000

[...] reading here: I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising … Share and [...]

By: Tobias

Tobias — Tue, 19 Jan 2010 22:54:18 +0000

3 Words:
Beau
ti
ful!

By: Julián

Julián — Tue, 19 Jan 2010 22:15:07 +0000

SMART campaign for STUPID people.

By: Diesel Jeans: Be Stupid | Work / Play / Create :: Brandon Moller

Diesel Jeans: Be Stupid | Work / Play / Create :: Brandon Moller — Tue, 19 Jan 2010 22:03:53 +0000

[...] think this a brilliantly written campaign titled “Be Stupid” for Diesel Jeans, check out all the creative executions at I Believe In Advertising. The copy completely carries the [...]

By: Be stupid! « Ekspresija's Blog

Be stupid! « Ekspresija's Blog — Tue, 19 Jan 2010 21:37:23 +0000

[...] Daugiau vaizdų čia. Palikti komentarą No Comments Yet so far Pakomentuokite RSS feed for comments on this post. TrackBack URI Pakomentuokite Click here to cancel reply. Line and paragraph breaks automatic, e-mail address never displayed, HTML allowed:

[...]

By: Design ideas Design ideas — Tue, 19 Jan 2010 20:12:40 +0000 Haha, funny campaign By: Hagen Hagen — Tue, 19 Jan 2010 17:20:40 +0000 to: disembodied cat head maybe you really don’t deserve to wear any Diesel clothes anyway! GREAT campaing, DIESEL ROX! By: Seamos estúpidos | unblogged. A blog about nothing. Yeah, nothing Seamos estúpidos | unblogged. A blog about nothing. Yeah, nothing — Tue, 19 Jan 2010 16:27:46 +0000 [...] Genial la nueva campaña internacional de Diesel, que ví en lo de Conz. Más imágenes acá. [...] By: disembodied cat head disembodied cat head — Tue, 19 Jan 2010 15:42:05 +0000 thanks to this campaign, i no longer have any desire to set foot in a diesel store again. wtf
By: 'Be Stupid': Diesel se anuncia defendiendo la estupidez

'Be Stupid': Diesel se anuncia defendiendo la estupidez — Tue, 19 Jan 2010 15:41:38 +0000

[...] 'Be Stupid': Diesel se anuncia defendiendo la estupidez http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/  por heribert hace 2 segundos [...]

By: Grab Magazine » Diesel Jeans: Be stupid

Grab Magazine » Diesel Jeans: Be stupid — Tue, 19 Jan 2010 15:04:20 +0000

[...] ibelieveinadv tutte le immagini nel resto dell’articolo. [...]

By: Tweets that mention I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community » Diesel Jeans: Be stupid -- Topsy.com

Tue, 19 Jan 2010 13:49:19 +0000

[...] This post was mentioned on Twitter by Yoko, ibelieveinadv. ibelieveinadv said: Diesel Jeans: Be stupid: http://www.ibelieveinadv.com/2010/01/diesel-jeans-be-stupid/ [...]

By: PULL

PULL — Tue, 19 Jan 2010 13:45:02 +0000

DIESEL RULEZ!