“Australia Day. A great day to give up. While celebrating Australia Day, you may have slipped. Please, don’t give up on giving up. To stay on the right track go to nicabate.com.au”

Advertising Agency: Whybin\\TBWA, Sydney, Australia
Executive Creative Director: Garry Horner
Creative Director: Matt Kemsley
Art Director: Janelle Shearer
Copywriter: Steve Dodds
Post production: Nick Mueller