Duco Events: Faces will be rearranged
Advertising Agency: TBWA\Whybin, Auckland, New Zealand
Executive Creative Director: Andy Blood
Creative Director: Guy Roberts
Art Director: Tara McKenty
Copywriter: Iain Nealie
Archive for March, 2010
Noe Conservation: Actapa, Kriboon, Glutax
“It’ll be too late to complain once we’re finally forced to move home. Noé – Save the Earth.”
Advertising Agency: CLM BBDO, Paris, France
Executive Creative Directors: Gilles Fichteberg, Jean-François Sacco
Acount managers: Pascal Couvry, Nicolas Fabre
Art Director: Lucie Valloton
Copywriter: Julien Perrard
Buy Arter: Sylvie Etchemaïté
Illustrator: Frédéric Perrin
Johnson & Johnson Reach mint dentotape: Cow, Sheep, Chicken
“Food has no chance.”
Advertising Agency: JWT, Dubai, United Arab Emirates
Executive Creative Directors: Chafic Haddad, Russell Heubach
Creative Director / Copywriter: Dave Nicholson
Art Director: Husen Baba
Account Manager: Rochelle Barreto
Planner: Prabhakar Iyer
Colgate 360 Sonic Power: One Is Enough
“333 strokes per second. Colgate 360 Sonic Power.”
Advertising Agency: Y&R, Dubai, United Arab Emirates
Creatives: Shahir Zag, Komal Bedi Sohal
Photographer: James Day
Retoucher: Core Digital, London
Senior Account Director: Nadine Ghossoub
Colgate: Hunter, Robot, Octopus
“Brushing for 2 minuted will be healty for everyone. Colgate”
Advertising Agency: Y&R, New York, USA
Executive Creative Director: Antonio Sarroca
Executive Creative Director LatAM: Guillermo Vega
Creative Director: Icaro Doria, Menno Kluin
Art Director: Alexander Nowak
Copywriter: Feliks Richter
Art Buyer: Helen O’Neill
Illustrator: Andrey Gordeev
Typographer: Jessica Hische
Retoucher: Raul Pardo
Nike Rugby: Hello
“HELLO. France welcomes her English friends. We look forward to a nice 100th anniversary match.”
In anticipation of the final Six Nations rugby match tomorrow, Nike is launching a print and OOH campaign that humorously plays on the classic rivalry between the French and English Rugby squads. In the history of the Six Nations, the battle between France and England has always been the most fierce and respected match-up. Nike wanted to pay homage to the tournament finale, also known as ‘The Crunch’, with a clever play on the way the French treat their English guests. A warm welcome from the French rugby team to their arch rivals, England. What makes this match even more exciting is that it not only marks the 100th Anniversary since their first match-up, if France beats England they will take the Grand Slam Trophy home.
Advertising Agency: Wieden+Kennedy, Amsterdam,
Agency website: http://www.wk.com
Creative Director: Mark Bernath and Eric Quennoy
Art Director: Craig Williams
Copywriter: Dave Smith
Photographer: Christian Weber
Head of Art Buying: Andrew Koningen
Account Team Gene Willis, Frederic Point
Published/Released: 19 March 2010
Ariel: Fresh
In order to demonstrate Ariel with a touch of Downy’s specially formulated fragrance of just-washed laundry, and the fact that it lasts for up to 5 days, Saatchi & Saatchi, Dubai created special packages that resembled the fresh produce commonly displayed in supermarket aisles. While doing their weekly groceries, shoppers were surprised to find a new variety of produce: freshly laundered clothing.
Advertising Agency: Saatchi & Saatchi, Dubai, United Arab Emirates
Creative Directors: Maru Kopelowicz, Sion Scott-Wilson
Copywriter: Bianca de Silva
Art Directors: Christopher Jones, Masa Al-Kutobi
Additional credits: Leah Gacal, Jihad Hamza, Joanne Miserandino, Stephane Wahlen, Hamid Naqvi, Heidi Afifi, Sameh Goubran, Muhammed Jifri, Hema Patel
Published: February 2010
SKY TG 24: Opinions
Too often, the opinions we have are not really ours. They are the opinions “imposed” on us by media as they give us their point of view. SKY TG24 has always had an editorial line that focuses on objectivity: presenting facts in an objective manner is the best way to give people the possibility to really form their own opinion, without going through the filter of someone else’s point of view. This is the concept the movie is based on: a series of people expressing an opinion that is very evidently not their own.
Watch the high resolution here.
Advertising Agency: 1861 United, Milan, Italy
Executive Creative Directors: Pino Rozzi, Roberto Battaglia
Creative Directors: Federico Ghiso, Giorgio Cignoni
Agency Copywriter: Mario Esposito, Mattia Perego
Agency Art Director: Massimo Verrone, Daria Paraboni
Inhouse Agency: SKY P&P
Executive Creative Director: Alvaro Krupkin
Creative Director: Paolo Mancabelli
Production Company: (h)films
Executive Producer: Stella Orsini
Producer: Federica Dordoni
Advertiser’s Supervisor: Annalisa Orsi
Director: Kal Karman
DoP: Juraj Chlpik
Editor: (h)films
Casting: Jacopo Benassi
Location: La Spezia
Post Productions: Massimo Loiacono/SKY
Music: Roberto Baldi
On air: October 2009
Volkswagen: Tightrope Walker
Advertising Agency: DDB, Milan, Italy
Creative Directors: Luca Albanese, Francesco Taddeucci
Art Director: Rosella Tito
Copywriter: Matteo Grandese
Photographer: Carioca
Post Production: Carioca
Account Supervisor: Chiara De Simone
Account Executive: Alessia Mognon
Art Buyer: Michela Braganti
Published: March 2010
Land Rover: Gorilla
Advertising Agency: Y&R, Milan, Italy
Creative Director: Vicky Gitto
Art Director: Cristian Comand
Copywriter: Vicky Gitto
Photographer: FM Photographers
Group Client Director: Marco Ruggeri
Published: January 2010
Arena Swimwear: Birds
Advertising Agency: Y&R, Milan, Italy
Creative Director: Vicky Gitto
Art Director: Cristian Comand
Copywriter: Vicky Gitto
Post-Production: Pixelway G&G, Milan
Published: January 2010
Land Rover: Family, Work, City
Advertising Agency: Young & Rubicam, USA
Global Chief Creative Officer: Tony Granger
Land Rover Global Creative Director: Graham Lang
Creative Directors: Guillermo Vega, Icaro Doria, Menno Kluin
Art Directors: Guillermo Vega, Menno Kluin
Copywriter: Icaro Doria
Account Manager: Lucie Harries
Land Rover: Crossing
Advertising Agency: Y&R, Rome, Italy
Executive Creative Director: Vicky Gitto
Art Director: Fabio Dimalio
Copywriter: Saverio Lotierzo
Photographer: Giacomo Biagi
Group Client Director: Marco Ruggeri
Account Manager: Roberta Lancieri
Specsavers: The Specs Effect
Can anything overpower The Lynx Effect? This brand new spot answers the question in true Specsavers style… Directed by multi award-winning director Daniel Kleinman (Rattling Stick) and written by Specsavers creatives Neil Brush and Simon Bougourd.
Creative Agency: Specsavers Creative
Creative Director: Graham Daldry
Creatives: Simon Bougourd, Neil Brush
Agency Producer: Sam Lock
Production Company: Rattling Stick, London
Director: Daniel Kleinman
Producer: Johnnie Frankel
Editor: Steve Gandolfi/Eve Ashwell @ Cut+Run
Post-Production: Framestore
Audio Post-Production: Simon Capes @ Clearcut
Digital Production: Infinite Corridor
Ambi Pur: Koala
“Now with Eucalyptus.”
Advertising Agency: JayGrey, Sydney, Australia
Art Directors: Jay Furby, David White
Copywriters: Jay Furby, David White
Photographer: Toby Burrows
Retoucher: marcus@cave.net.au
Account Managers: Claire Manning, Vanessa Long
