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Fiat 500: Contradiction Women, Contradiction Men, Contradiction Girls, Contradiction Couple, Contradiction Boys

April 13, 2010 at 19:45 · Filed under Print

“You can never learn too much. Ignorance is bliss. Endless possibilities. None of them wrong.”

Advertising Agency: Leo Burnett, Madrid, Spain
Executive Creative Director: Chacho Puebla
Creative Directors: Francisco Cassis, Sergio Lobo
Copywriter: Francisco Cassis
Art Director: Sergio Lobo
Ilustrator: Sergio Lobo

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Fiat 500: Contradiction Women, Contradiction Men, Contradiction Girls, Contradiction Couple, Contradiction Boys | Simple, effective and affordable small business marketing said,

April 13, 2010 @ 19:52

[...] full post on I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community Tags: Boys · Contradiction · couple · Fiat · girls · [...]

Fiat 500: Contradiction Women, Contradiction Men, Contradiction Girls, Contradiction Couple, Contradiction Boys | Simple, effective and affordable small business marketing said,

April 13, 2010 @ 19:56

[...] full post on I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community Enjoyed this article?WebsiteWordpress [...]

Mondogrosso said,

April 13, 2010 @ 19:57

wow! i dont know what to belive now…
i’ve used both proverbs in my life¡¡¡
awesome illustrations and nice end line.
;)

adhunter27 said,

April 13, 2010 @ 20:04

Congrats!
I love the art direction and the copy.
It´s very fresh

petitapou said,

April 13, 2010 @ 20:29

Cool illlustrations, love them!
nicely done!

RockBoy said,

April 14, 2010 @ 08:31

Gold!

Juan C said,

April 14, 2010 @ 22:21

Me encanta. Es un golazo!

Superbowl said,

April 15, 2010 @ 13:25

what a find! love the insight. cannes contender for sure

claus said,

April 25, 2010 @ 13:54

what a wonderful copy/paste from illustrator Cristóbal Schmal
http://www.artnomono.com/index.php?/projects/herbst-fest/

claus said,

April 25, 2010 @ 13:55

what a wonderful copy/paste from Cristobal Schmal
http://artnomono.com/index.php?/projects/herbst-fest/

RockBoy said,

May 2, 2010 @ 23:44

The illustration is similar, like a lot of them. But the idea and the concept still brilliant. At least is what I believe…

Mama Kin said,

May 3, 2010 @ 09:54

Hey guys! This is a great ad. There is 10 illustrations and just 1 is similar to the other cartoonist. C’mon! Let’s stop the envy for a little bit…

Fred said,

May 3, 2010 @ 10:42

Me encanta el concepto!!

Buenisimo que Fiat apuesto por campañas tan frescas. Ojalá todos los clientes lo hicieran.

Enhorabuena a Leo Burnett Madrid y a Fiat!! =)

Talk and talk back | The Ephemerist said,

May 6, 2010 @ 12:58

[...] (artwork by Sergio Lobo for Leo Burnett, Spain, via I Believe In Advertising) [...]

milia said,

May 10, 2010 @ 10:41

what a shame!
http://www.flickr.com/photos/chipirilox/4545475824/

rodolfo schmal said,

May 22, 2010 @ 02:49

es una verguenza que las ilustraciones sean plagiadas a un ilustrador como chipirilox sin su autorizacion… que la FIAT y la agencia Leo Burnett se hayan prestado para esto no tiene nombre.. asi no tiene gracia que la campaña sea fresca… los méritos son del ilustrador plagiado!!! CHIPIRILOX, alias NOMONO

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