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Greenpeace China: Staple Trees

“The more you staple, the more trees are chopped. Save office paper.”

Advertising Agency: Firstell Communications, Shanghai, China
Chief Creative Officer: Murphy Chou
Creative Director: Yun Jin
Associate Creative Director: Jun Chen
Art Director: Murphy Chou, Yun Jin, Jun Chen, Kens Cao, Golden Huang, Lex Mao
Copywriter: Murphy Chou, Louis Lu
Illustrator: Murphy Chou, Yun Jin, Jun Chen, Kens Cao
Photographer: Ken Goh
Executive Media Director: Michelle Wang
Media Buyer: Lisa Shen
Published: December 2009


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Greenpeace China: Staple Trees | Simple, effective and affordable small business marketing said,

April 5, 2010 @ 22:46

[...] full post on I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community Enjoyed this article?WebsiteWordpress [...]

Paulo said,

April 5, 2010 @ 22:48

Isn’t this execution contradictory to the message?

Greenpeace China: Staple Trees | Simple, effective and affordable small business marketing said,

April 6, 2010 @ 01:23

[...] full post on I Believe in Advertising | ONLY SELECTED ADVERTISING | Advertising Blog & Community Tags: China · Greenpeace · Staple · [...]

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April 6, 2010 @ 02:05

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uberVU - social comments said,

April 6, 2010 @ 11:01

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This post was mentioned on Twitter by AllThingsM: Greenpeace China: Staple Trees http://bit.ly/c82rdh...

Misterfox said,

April 6, 2010 @ 11:28

What Paulo said. The irony in this is baffling. Jesus.

It’s like burning an orphanage and screaming LOOK THIS IS WHAT YOU SHOULDN’T BE DOING.

Gisbert Wegener said,

April 6, 2010 @ 14:14

Its nice to see, that ecological thinking gets to china

Gisbert

Jorge Cleaner said,

April 6, 2010 @ 18:56

False advertising for who destroys the world (chinese and american). First they arrange its country.

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