Advertising Agency: Talent, São Paulo, Brazil
Executive Creative Director: João Livi
Creative Director: João Livi/Leo Macias
Copywriter: Antonio Nogueira
Advertiser’s Supervisor: Eduardo Sabanai
Account Manager: Gabriela Aun
Account Supervisor: Rogério Dezembro
Art Buyer: Mario Coelho
Art Director: Fábio Rodrigues
Illustrator: Pedro Junior/Boreal
Photographer: Eduardo Rodrigues
Objective: Showcase the smart car’s impressive ability to park anywhere in a dense, busy urban environment.
Concept: We created an oversized bike lock to exaggerate the smart car’s ability to park anywhere. We put this in various places around the city.
Target Audience: Urbanites seeking a vehicle that makes sense for the city.
Advertising Agency: BBDO, Toronto, Canada
Executive Creative Director: Ian Mackellar
Copywriter: Craig Mcintosh
Advertiser’s Supervisor: Christian Gani
Account Manager: Steve Groh
Account Supervisor: Andrew Hayes/Robin Steele
Producer: Beatrice Bodogh
Art Director: Jaimes Zentil/Kevin Filliter
Typographer: Jaimes Zentil
Other Credits: Prop Builder: Haralds Gaikis-Uplis Ltd.
Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officer: Toygar Bazarkaya
Executive Creative Director: Carsten Bolk
Copywriter: Florian Birkner
Account Manager: Liselotte Schwenkert
Art Director: Jake Shaw
Photographer: Matt Barnes
Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Account Manager: Ela Gokkan
Account Supervisor: Ozlem Delikanli
Art Director: Andres Vergara, Polat Gulkas, Edward Sedelius, Ferhat Deniz Fors
Advertising Agency: Johannes Leonardo, New York, USA
Chief Creative Officer: Johannes Leonardo
Creative Director: Johannes Leonardo
Copywriter: Johannes Leonardo
Account Manager: Frederique Nahmani
Account Supervisor: Matt Ahumada
Producer: Matthew Mattingly
Art Director: Emmie Nostitz/Ferdinando Verderi
Photographer: Tom Hines
Advertising Agency: Rainey Kelly Campbell Roalfe/Y&R London, United Kingdom
Creative Director: Mark Roalfe/Damon Collins
Copywriter: Joe Fitzgerald/Kim Hutcheson
Art Director: Joe Fitzgerald/Kim Hutcheson
Photographer: John Short
Typographer: Ryan Self
Advertising Agency: DDB&CO., Istanbul, Turkey
Creative Director: Karpat Polat
Copywriter: Gokhan Akca
Account Supervisor: Asli Haymana
Art Director: Ali Bati
Advertising Agency: Y&R, Singapore
Chief Creative Officer: Marcus Rebeschini
Executive Creative Director: James Procter
Creative Director: Mark Fong
Copywriter: Mark Fong
Account Manager: Chanderni Devi
Account Supervisor: Anthony Khoo
Art Buyer: Kirby Ho
Art Director: Somjai Satjatham
Illustrator: Magic Cube/Sam Ng
Photographer: Teo Studio
Typographer: Somjai Satjatham
Other Credits: Prop Master – Kin Yee
Advertising Agency: Del Campo/Nazca Saatchi & Saatchi, Buenos Aires, Argentina
Executive Creative Director: Maxi Itzkoff/Mariano Serkin
Creative Director: Diego Medvedocky
Copywriter: Matias Eusebi
Account Supervisor: Paz Beccar Varela
Art Buyer: Koko Puch
Art Director: Ammiel Fazzari
Illustrator: Pablo Romanos
Photographer: Sisso Chouela
Advertising Agency: Grey, Kuala Lumpur, Malaysia
Executive Creative Director: David Sin
Copywriter: Sunny Ng
Art Director: David Sin/Joseph Bong
Illustrator: Joseph Bong
Photographer: Boon Chee Fuy
Typographer: Joseph Bong
Photography Studio : Character Studio
Advertising Agency: DDB, Singapore
Chief Creative Officer: Neil Johnson
Executive Creative Director: Joji Jacob
Creative Director: Thomas Yang
Copywriter: Joji Jacob
Account Supervisor: Rowena Bhagchandani
Art Director: Thomas Yang
Photographer: Louis
Other Credits: Digital Imaging – Chew Peng
Advertising Agency: BBDO, Düsseldorf, Germany
Chief Creative Officer: Toygar Bazarkaya
Executive Creative Director: Sebastian Hardieck
Copywriter: Kenny Blumenschein
Advertiser’s Supervisor: Verena Schoedel
Account Manager: Bianca Sauer
Account Supervisor: Eva-Maria Kalcker
Art Buyer: Eva A Wengen
Art Director: Lena Tuczek
Illustrator: Patricia Waller
Photographer: Patricia Waller
Advertising Agency: DDB DM9JAYMESYFU, Makati City, The Philippines
Chief Creative Officer: Merlee Jayme
Executive Creative Director: Eugene Demata
Creative Director: Louie Sotto
Copywriter: Louie Sotto
Account Manager: Junette Laxamana
Account Supervisor: Ronald Barreiro
Producer: Sheila Villanueva/Jess Ramo
Art Director: Herbert Hernandez
Illustrator: Pinoy Reyes (3d Artist)/Allan Montayre
Advertising Agency: BETC EURO RSCG, Paris, France
Executive Creative Director: Stéphane Xiberras
Copywriter: Arnaud Assouline
Advertiser’s Supervisor: Barbara Alfandari
Account Manager: Philippe Brandt/Elodie Andurand
Account Supervisor: Raphaël De Andréis
Producer: Icdecaux
Art Director: Benjamin Le Breton
Other Credits: Artist: Nadine Grenier
Advertising Agency: Ponto de Criação São Paulo, Brazil
Executive Creative Director: Ana Paula Marques
Creative Director: Ana Paula Marques/Margit Junginger
Copywriter: Margit Junginger
Advertiser’s Supervisor: Dimitris Psillakis/Jefferson Ferrarez
Planner: Juliana Nappo
Account Manager: Eliana Rocca
Account Supervisor: Cristiano Corrêa
Producer: Richard Denami
Art Buyer: Silvana Santos
Art Director: Nando Zenari
Photographer: Luis Moretti
Other Credits: Media Director: Lusia Nicolino/Project Manager: Francine Novo
