“When you look better, everything looks better. Meltin Pot.”
Advertising Agency: Armando Testa, Milan, Italy
Executive Creative Director: Michele Mariani
Deputy Creative Director: Luca Cortesini, Lorenzo Crespi
Art Directors: Laura Sironi
Copywriter: Maria Meioli
Photographer: Lorenzo Vitturi
Published: August 2010
good art, but…. don’t get the concept. can you explain pls?
agree, good visual, but it’s all
Concetto abusatissimo, ma soprattutto appiccicato con lo sputo.
wanna be settesoldi
Nothing special.
why? not so bad, i like the campaign, and art direction is pretty
Far much better than the last Melting Pot campaign.
awful concept and photo 1/5
I think it rocks actually…
A tongue in cheek poke at the mundane moments we all have to face…
Avete rubato il fotografo di Freddy e lo stile a Settesoldi. E la campagna è un mix delle due cose, ovviamente in peggio. Ma un po’ di originalità no?
works, i like the whole campaign
mm, 3/5
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