Simplot: Fisherman
Advertising Agency: Grey Advertising, Melbourne, Australia
Art Director: Tim Holmes
Copywriter: Brendon Guthrie
Photographer: Andreas Smetana
Post Production: Jonathon Eadie
Advertising Agency: Grey Advertising, Melbourne, Australia
Art Director: Tim Holmes
Copywriter: Brendon Guthrie
Photographer: Andreas Smetana
Post Production: Jonathon Eadie
“No one need to know. Jockey No Panty Line.”
Art Directors: Joono Simon, Nikhil Narayanan
Copywriter: Akhilesh Bagri
Illustrator: Adria Fruitos-Trubat
Campaign for the sponsorship by Marston’s Pedigree of the Ashes test cricket series between England and Australia.
Advertising Agency: Delaney Lund Knox Warren & Partners, London, United Kingdom
Art Director: Richard Prentice
Copywriter: David Adamson
Photographer: Laurence Haskell
Graphic Designer: Guy Sexty
Post Production: Glen Pothecary
Advertising Agency: Wow!, Curitiba, Brazil
Art Director: Gean Santos
Copywriters: Rodrigo Poersch, Alexandre
Photographer: Stamm Fernando
Post Production: Ziviani Marcio Bueno
“New Smart with electronic stability conytol.”
Advertising Agency: Contrapunto BBDO, Madrid, Spain
Chief Creative Officer: Antonio Montero
Executive Creative Directors: Carlos Jorge, Félix Del Valle
Art Director: Tontcho Ponsoda
Copywriter: Jose Maza
Illustrator: Paco Marcos
Advertising Agency: Saatchi & Saatchi, Brussels, Belgium
Art Director: Didier Vandenbrandt
Copywriter: Damien Veys
Photographer: Veys Christophe Gilbert
Retoucher: Yannick Lecoq
Advertising Agency: Tribal DDB, Germany
Art Director: Patrick Hirscher
Copywriter: Stefan Eilers
Photographers: John Lund, Sam Diephuis
“Renew you. Radox.”
Advertising Agency: Jay Grey, North Sydney, Australia
Art Director: Jay Furby
Photographer: Zena Holloway
“Together with nature we can build the future. Kerakoll The GreenBuilding Company.”
Advertising Agency: Armando Testa, Milan, Italy
Creative Directors: Antonio Cirenza, Marco Calaprice
Deputy Creative Directors: Luca Cortesini, Lorenzo Crespi
Art Director: Francesca Montrucchio
Copywriter: Federica Saraniti Lana
Photographer: Fulvio Bonavia
On air: June 2010
Hugh Kretschmer created a campaign for JWT/NY client Kimberly-Clark’s GoodNites brand which recently launched in national pubs. The images, aimed at bringing the magic back into bedtime for older-aged bed-wetters and their parents, utilize Kretschmer’s unique, bird’s-eye-view in-camera technique and a plethora of handmade props he helped design to create dreamlike scenes where the kid is the hero.
Advertising Agency: JWT, New York, USA
Creative Director: Richie Glickman
Art Director: David Suarez
Copywriter: Danny Gonzalez
Art Buyer: Sara Clark
Sets/props: Clint Zoccoli
Campaign for childrenswear made by the Bellerose fashion label.
Advertising Agency: Happiness, Brussels, belgium
Art Director: Gregory Titeca
Photographer: Christophe Gilbert
Retoucher: Yannick Lecoq
Advertising Agency: AlmapBBDO, Sao Paulo, Brazil
Art Director: Andre Gola
Copywriter: Andre Godoi
Campaign for Mahoki brand cell phone pouches offering anti-radiation protection.
“Protect your next generation.”
Advertising Agency: fischerAppelt, furore, Hamburg, Germany
Art Directors: Peter Hohl, Sven Weber-Göhring
Copywriter: Tobias Holland
Illustrator: Helge C. Balzer
“For some people, life is that expensive. Join us at www.bassma.org and lend a helping hand.”
Advertising Agency: Impact BBDO, Beirut, Lebanon
Executive Creative Director: Walid Kanaan
Art Director: Georges Kyrillos
Copywriter: Marie-Noelle de Chadarevian
Published: June 2010
“Long night ahead?”
Advertising Agency: Ogilvy, Brazil
VIce-President Creative Director: Anselmo Ramos
Head of Art: Denis Kakazu
Art Directors: Pedro Izique, Guilherme Nobrega
Copywriters: Fred Saldanha, Claudio Lima
Photographer: Pedro Izique
Illustrator: Pedro Izique
Advertising Agency: DPZ, São Paulo, Brazil
Creative Directors: José Zaragoza, Fernando Rodrigues, Diego Zaragoza
Copywriter: Rodrigo Senra
Art Director: Daniel Poletto
“Smoking prevents dementia.”
Advertising Agency: Link, Rome, Italy
Creative Director: Hilde Capra
Art Director: Valerio Cicco
Copywriter: Saverio Lotierzo
Accounts: Francesca Carpineti, Federico Aggio
Published: May 2010
Advertising Agency: Y&R, Rome, Italy
Chief Creative Director: Alessandro Canale
Art Directors: Fabio Dimalio
Copywriter: Saverio Lotierzo
Photographer: Marco Biondi
Group Client Director: Marco Ruggeri
Account Manager: Paolo Di Diego
“Shorter commercial breaks.”
Advertising Agency: Lowe Porta, Santiago, Chile
Executive Creative Director: Kiko Carcavilla
Creative Directors: Cristian Kemp, Sebastián Collantes
Copywriter: Sebastián Collantes
Art Director: Cristian Kemp
Account manager: Claudia Delavenne
“Stop smoking gum.”
Advertising Agency: McCann Worldgroup, Bangkok, Thailand
Creative Director / Art Director: Supachai Toemtechatpong
Copywriter: Surakai Ngernmaneerongroj
Photographer: Sun House
Published: May 2010