Advertising Agency: Y&R, São Paulo, Brazil
Creative Directors: Mariangela Silvani, Jorge Iervolino
Art Director: Leon Valente
Copywriter: Roberto Kilciauskas
Illustrator: Leon Valente
Published: December 2010
Advertising Agency: Piko, Chisinau, Moldova
Art Directors: Eugen Catruc, Constantin Sarcov
Illustrator: Constantin Sarcov
We are all always upset when we loose someone close to us. Fortunately, it never takes too long. When a smoker dies, the tobacco industry is ready to do anything to replace him with any younger smoker.
Advertising Agency: Euro RSCG 360, Paris, France
Creative Directors: Virginie Lepère, Hugues Pinguet
Art Director: Fred Van Hoof
Copywriter: Benoit Menetret
Director: Carmen Vidal Balanzat
Producer: Daniel Astudillos
Music: Matan Porat
Aired: December 2010
Advertising Agency: ACW Grey, Israel
Executive Creative Director: Yonatan Stirin
Creative Director: Shani Gershi
Copywriter: Shani Gershi, Asaf Levi
Art Director: Asaf Levi, Shani Gershi
Typographer: Itay Belfer
Account Executive: Patricia Romero
Agency Production Manager: Meital Tzoref
Agency Producer: Nurit Rimon
Photographer: Yaron Yitzhakov
“Not everything’s in a book. Dare to think.”
Advertising Agency: Saatchi & Saatchi, Brussels, Belgium
Creative Directors: Alexander Chaban, Jan teulingkx
Creatives: Arnaud Bailly, Ross Mc Currach
Photographer: 354.be
Retouching: beefactory
Published: December 2010
Advertising Agency: FP7, Muscat, Oman
Creative Director: Noufal Ali
Copywriters Arun R Kumarasamy
Art Director: Noufal Ali, Satish Kumar
Photographer: Noufal Ali
Illustrator: Venu Gopal
Post Production: Renjith Pillai
Advertising Agency: McCann Erickson, New Delhi, India
Regional Executive Creative Director: Prasoon Joshi
Chief Creative Officer: Ashish Chakravarty
Creative Directors: Rohit Devgun, Kapil Batra
Art Director: Shikha Trikha
Copywriter: Aneesh Ayyappan
Illustrator / Designer: Shikha Trikha
Typographer: Shikha Trikha
Post Production: Shikha Trikha
Advertising Agency: Y&R, Milan, Italy
Creative Director: Vicky Gitto
Art Director: Marco Panareo
Copywriter: Paolo Pollo
Illustrator: RumbleFish
Photographer: RumbleFish
Advertising Agency: Baumann Ber Rivnay/ Saatchi & Saatchi, Israel
Chief creative officer: Yoram Levi
Creative Director: Ben Sever
Art Director: Eyal Segal
Illustrator: Eyal Orlee
Account director: Gilly Sasson
Account supervisor: Amit Alter
Published: June 2010
“For more privacy from your neighbors.”
Advertising Agency: lg2, Quebec City, Canada
Creative Director: Luc Du Sault
Art Director: Vincent Bernard
Copywriter: Nicolas Boisvert
Advertising Agency: DDB AUckland, New Zealand
Executive Creative Director: Toby Talbot
Head of Art: Dave Brady
Art Director: Steve Hansen
Copywriter: Paul Kim
Advertising Agency: Sick, Los Angeles, USA
Creative Directors: Matt Whitfield, Sam Crawford
Art Director: Matt Whitfield
Copywriters: Chris Stoltz, Matt Whitfield
Published: December 2010
Advertising Agency: DDB&Co, Istanbul, Turkey
Creative Director: Karpat Polat
Art Directors: Guney Soykan
Copywriter: Gul KanikImagens
Campaign for Dr. Tint, glass-tinting service for cars.
“Dr. Tint Tinted Windows. Feel like a star.”
Advertising Agency: Bleublancrouge, Montreal, Canada
Art Directors: Frederic Roux, Laurent Salles
Copywriter: Maxime Paiement
Photographer: Alain Desjean
“Some people are impatient. We offer car loans granted within three minutes.”
Advertising Agency: JWT, Lima, Peru
Art Director: Eduardo Meza
Copywriters: Sergio Franco
Photographer: Andres Alfaro
Illustrator: Jorge Luis Ramos
Post Production: Edwin Zegarra
Every year Chinese consumes 45 billion pairs of disposable wooden chopsticks which equal around 25 million trees. We recycle over 30 thousand used disposable wooden chopsticks from restaurants all over Shanghai. Wash them, process and collage them into a 5-meter-high-chopstick-tree, we then break it down in the middle and then display the piece in the busiest district. Through the fallen chopstick-tree, we alert the people that the use of disposable wooden chopsticks means the destruction of large numbers of trees.
Advertising Agency: DDB, Shanghai, China
Creative Directors: Michael Dee , Shihyen Lee
Associate Creative Director: Lim Boon Seng
Art Directors: Lim Boon Seng ,Michael Ma
Copywriters: Hesky Lu, Adam Wang
Photographer: Leslie Sim
Agency Executive Producer: George Ooi
Executive Producer: Sean Chen
Line Producer: Eugenia Zhen
Production Art Director: Lin Tao
Published: December 2010
Advertising Agency: Euro RSCG Adwork, Jakarta, Indonesia
Creative Director: Ndang Sutisna
Art Director: Aditya Agung Prakasa
Copywriter: Aldy Dewandhana
Photographer: Bayu Setiawan
Published: August 2010
Advertising Agency: Herezie, Paris, France
Chief Creative Officer: Andrea Stillacci
Planner: Luc Wise
Copywriter: Jean Laurent Py
Art Director: Sebastien Boutebel
Film Director: Antony Hoffman
