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Archive for March, 2011

Iron Kore Performance Training: Concrete Block Coupon

Advertising Agency: Cossette, Toronto, Canada
Creative Directors: Pete Breton, Dave Douglas
Art Director: Ron Chong
Copywriter: Eric Roller
Illustrator: Ron Chong
Photographer: Ron Chong
Account Director: Alyssa Huggins
Producer: Raquel Mullen
Published: July 2010


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EqualPayday: Satisfaction the granny remake

Advertising Agency: mortierbrigade, Brussels, Belgium
Creative Directors: Jens Mortier, Joost Berends, Philippe Deceuster
Art Director: Dieter Vanhoof
Copywriter: Niels Schreyers
Producer: Charlotte Coddens
Production company: Rabbit
DIrector: Raf Reyntjens
Film producer: Jonas van Herp
Published: March 2011


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InsideOut: Persian Cat, Golden Retriever, Husky

Advertising Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Director: Supparat Thepparat
Agency Integrated Producer: Mar Wai May
Photoduction House: Remix Studio Bangkok Co.
Photographers: Anuchai Secharunputong, Nok Pipattungkul
Producer: Prapapun Naiyawat
Retoucher: Chanchay Aussawanuchit


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Batelco: Supersonic

Advertising Agency: FP7/BAH, Bahrain
Creative Director: Fadi Yaish
Art Director: Joel Gershom
Copywriter: Fadi Yaish
Agency Producer: Mar Wai May
Designer: Mostafa Kawtharani
Music + Sound Production: Joel Gershom
Batelco Executive Marketing Manager: Adulla Abu Idrees


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IKFI delhikarate.in: Sickle, Gun

Advertising Agency: McCann Erickson, New Delhi, India
Regional Executive Creative Director: Prasoon Joshi
Chief Creative Officer: Ashish Chakravarty
Creative Directors: Kapil Batra, Rohit Devgun
Art Director: Nasheet Shadani
Copywriter: Kapil Batra
Illustrator / Designer: Nasheet Shadani
Published: November 2010


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Duracell Ultra Batteries: Brings Toys To Life

Advertising Agency: Naga DDB, Malaysia
Executive Creative Director: Ted Lim
Art Director: Danny Chin
Copywriter: Davina Chan, Ted Lim
Typographer: Danny Chin
Designer: Ray Goeh, Joseph Liu


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Sony: Harley Shadows, Parade Shadows, Construction Shadows

“Noise Cancelling Headphones.”

Advertising Agency: Cerebro Y&R, Panama
Creative Director: Jorge Heilbron
Art Directors: Jorge Muñoz, Alberto Weand Ortiz
Copywriters: Jorge Heilbron, Jorge Tavera
Illustrator / Photographer: Josefina Pro
Digital Retouchers: Raul Pardo, Alberto Weand Ortiz
Published: October 2010


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Nissan Juke: Jeremyville, Tristan Eaton, Jim Mahfood

The Nissan Juke has a bold design and 3 innovative driving modes that set it apart from any other urban vehicle. But to capture the attention of a savvy young audience, we need to prove its relevance. So we’ve found some of the hottest emerging artists, and asked them to create artwork that will live not in a gallery, but as designs on the Juke itself. 3 incredible up-and-coming artists (Jim Mahfood, Jeremyville, Tristan Eaton) created artwork that will represent each of the Nissan Juke’s 3 driving modes (Eco, Sport, Normal). Their bold interpretations will become vehicle wraps that any Juke owner can purchase to customize their ride.
The artwork will be deconstructed as design elements that anyone can use to create their own virtual Juke vehicle wraps, and share them with friends to get votes and win prizes. Submissions will be ranked by number of votes, and prizes will be awarded weekly. A final winner will receive an actual Juke wrapped in their original design. Not to mention some serious bragging rights.

Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Chief Creative Officer: Rob Schwartz
Executive Creative Director: Patrick O’Neill
Group Creative Director: Margaret Keene, Chris Adams
Creative Director: Tito Melega, Nobbie Kim
Associate Creative Director: Dylan Schwartz, Glenn Sanders
Copywriter: Annie Esquibel, Rob Ingall
Art Director: Janina Lovern
Interactive Designer: Jason Hines
Director: Jason Goldwatch
Director of Photography: Rob Gilbert
Featured Artists and Onscreen Talent: Jeremyville, Tristan Eaton, Jim Mahfood


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Nissan Micra: Park Assistant

“Park without assistance.”

Advertising Agency: TBWA\ Barcelona, Spain
Creative Directors: Fer Garcia, Juank Espejo
Art Director: Ferran Mestre
Copywriter: Edu Escudero
Photographer: Felipe Mena
Published: February 2011


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Nike: Los Fearless – Andre Merritt, Los Fearless – Ricky Romero, Los Fearless – Kolohe Andino

What does it take for a kid from Compton to grow up and hold court in Hollywood? A lot of Fearless. Andre Merritt got a late start. He was always into singing, tried football, and then got into basketball. To everyone’s amazement, he was good at them all. Singing was second nature, but there was something about basketball. Basketball became like a therapy for him, especially when dealing with the hectic nature of the music industry. Basketball gave him an avenue to get away from it all. On the court, he’s able to let the game take over, leaving the rest behind. “You don’t get to see my game till I get angry. I’m like two different people and I’m extremely competitive–they have to go, we staying.” Moving from Compton to Memphis then Arkansas and back to Vegas, he’s quick to point out that “Hollywood is where I got my start.” It was in Hollywood, inspired by Kobe on the courts and Stevie Wonder and Chicago on the charts, that he found his Fearless and went for the life he knew he could live.

Production Company: Green Dot Films
Director: Omri Cohen


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Rotomac Micro Tech: Gun Sight

Advertising Agency: TBWA\Central Asia, Almaty, Kazakhstan
Creative Director: Juan Pablo Valencia
Art Director: Juan Pablo Valencia
Copywriter: Juan Pablo Valencia
Photographer: Emil Amriev
Post Production: Nurlan Satarov


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Doritos: The End

Advertising Agency: BBDO/Proximity, Canada
Executive Creative Directors: Carlos Moreno, Peter Ignazi
Copywriter / Associate Creative Director: Ryan Spelliscy
Art Director / Associate Creative Director: Karen Larmour
Agency Producer: Terry Kavanagh
Planner: Zach Klein
Account Management: Tim Welsh, Brent Dunn
Director: Nick Gordon
Production Company: SomeSuch and Co., London, UK
Executive Producer: Sally Campbell
Director of Photography: Edu Grau
Editorial: Panic and Bob, Toronto
Editor: David Baxter
Visual Effects: Crush, Toronto
Flame Artist/Graphic Designer: Julia Deacon
Creative Director: Stefan Woronko
Executive Producer: Jo-ann Cook
Producer: Janice Rebelo
Music: Soundtree Music
Executive Producer: Storr Redman
Music Producer: Oli Julian
Sound Design and Final Mix: Eggplant


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Alzheimer Society of Montréal: Zero

Advertising Agency: Cossette, Montréal, Canada
Chief Creative Officer: Michel De Lauw
Creative Director: Laurent Prud’homme
Art Director: Maxime Sauté
Copywriter: Etienne Mérineau
Published: December 2010


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Alzheimer Society of Montréal: Zero

Advertising Agency: Cossette, Montréal, Canada
Chief Creative Officer: Michel De Lauw
Creative Director: Laurent Prud’homme
Art Director: Maxime Sauté
Copywriter: Etienne Mérineau
Published: December 2010


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SM Store Dog Food:

“A whole new section of vegetarian dog food. SM Store.”

Advertising Agency: Out of the Box, New Delhi, India
Art Directors: Viral Pandya, Guneet Pandya
Copywriters: Viral Pandya, Guneet Pandya, Sabu Paul
Photographer: Sunil Gupta
Post Production: Ajay Yadav, Sunil Singh


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