For pedestrians walking in the station experience the characteristics of bifocal eye glasses,Display a 3D train station poster where you can see two views depending on the angle direction you are seeing it from. The distant view is Mt. Fuji and the near view is a book.
Advertising Agency Grey Tokyo / G2 Tokyo, Tokyo, Japan
Creative Director: Soeda Masayoshi
Art Director: Yamazaki Mitsunori, Yamamoto Shinmei, TSUNODA Taichi
Photographer: Emoto Satoru, Matarai Jun
Other additional credits: Printing Director: Aso Yuichi
Published/Released: February, 2011
Advertising Agency: ageisobar, São Paulo, Brazil
Executive Creative Director: Carlos Domingos
Creative Director: Carlos Domingos
Art Director: Andre Fuku
Copywriter: Charles Faria
We received the request of the advertising creation from the medical institution named the Yamaguchi Osteopathic Clinic, in order to give young people a positive image of the practice and promote visits, we created a medium which would make it possible to experience pressing pressure points by likening elevator buttons which allow for interaction depending on the strength with which they’re pressed to “treatment points” and a college student to “The Thinker” this is used in the elevator of a licensed college near a hospital visited frequently by young businesspeople and students.
Advertising Agency: Binder Visão Estratégica, Rio de Janeiro, Brazil
Creative Director: Alexandre Motta, Marcus Saulnier
Copywriter: José Francisco Tapajós
Art Director: Marcus Saulnier
Account Manager: Tatiana Guigues
Production Company: Hungry Man
Producer: Diego Mello
Director: Paulo Gandra
Director of Photography: Russo Loyola
Editing: Lucas Aires
Music: Sonido
Sound Design: Sonido
Post Production: Hungry Man
Advertising Agency: Goodby Silverstein & Partners, San Francisco, USA
Executive Creative Director: Erik Vervroegen
Associate Creative Director/Copywriter: Spencer Riviera
Art Director: Chris Valencius
Associate Creative Director/Art Director: Nick Spahr
Illustrator: Rod Hunt
Art Buyer/Producer: Kelly Grubb
Published: March 2011
Advertising Agency: TBWA\Barcelona, Spain
Creative Directors: Ramón Sala, Miquel Sales
Art Director: Jordi Rins
Copywriters: Miquel Sales, Ana Vida
Photographer: Pere Ferrer
Retouching: Eclipse, Barcelona
Collaboration illustrator: Marc Sardà
Published: March 2011
Advertising Agency: No Bullshit, São Paulo, Brazil
Creative Directors: André Lima, Pedro Feyer
Art Director: Giuliano Cesar
Copywriter: Cassio Faraco
Illustrator: Big Studios
Photographer: Bruce Talbot
Published: March 2011
Advertising Agency: TBWA\PHS, Helsinki, Finland
Creative Director: Mikko Torvinen
Copywriter: Antti Heimo
Art Director: Miika Kumpulainen
Account Supervisor: Eija Anteroinen
Account Manager: Sara Hirvonen
Photographer: Garrigosa Studio
Advertiser’s Supervisors: Sirpa Vesamaki-Koivisto, Jan Koskinen, Catarina Fagerholm
Ad campaign for Kit Kat shown in various places across London.
Advertising Agency: JWT, London, United Kingdom
Executive Creative Director: Russell Ramsey
Creative Director: Jason Berry
Creative Team: Hugh Todd & Adam Scholes, Richard Buchanan
Producers: Toby Clifton
Footage: Grant Raphael
Motion Graphics: James Ireland
The Objective
Durex Performa is a condom that contains a special lube, Benzocaine, inside the sheath which helps the man to control climax and prolong excitement. We needed to communicate this benefit in a simple and memorable way using media that the target, men, would understand instantly.
The ldea
We decided to use the electronic boards held up at half time and the end of matches to signify how much extra time will be p|ayed.These boards were branded with the Durex Performa colours and logo. Of course, with our branding of the boards, the extra time took on a whole new meaning and relevance!
Advertising Agency: McCann Erickson, Bangkok, Thailand
Executive Creative Director: Martin Lee
Creative Director: Thidarat Nitikijphaiboon, Wuthinan Jindafai
Copywriter: Asana Kaoian
Art Director: Wuthinan Jindafai
Advertising Agency: Giovanni+Draftfcb, Rio de Janeiro, Brazil
Creative Directors: Adilson Xavier, Cristina Amorim
Art director: Felipe Gomes
Copywriter: Fábio Penedo
Advertised brand: Disque-Denúncia
Published: March 2011
To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water. Today, it is estimated that 3.6 million people, including 1.5 million children under the age of 5, die every year of diseases borne by unhealthy water, making it the world’s leading cause of death. Yet the public isn’t aware of it and political leaders do not demonstrate the drive it takes to end the terrible deaths. The campaign calls on journalists to spread awareness of this scourge and appeal to readers to sign a petition that will be personally handed to the French president during the 6th World Water Forum in March 2012. To evoke the silent and invisible threat of unhealthy water, BDDP Unlimited opted for a minimalist approach that is both visually appealing and surprising, using water and ink exclusively. The spot shows the power of ink to reveal the invisible. The spot, created by BDDP Unlimited, produced by Hush and directed by Clément Beauvais, a young director, illustrator, musician and photographer. His multiple talents and mastery of various techniques enabled him to both create the drawings and direct the spot. The campaign will be seen from mid-March on TV, in cinemas, on the Internet and in print. A dedicated web site, www.votregouttedeau.org, will gather signatures for the petition.
Advertising Agency: BDDP & Fils, Paris, France
Creative Director: Guillaume-Ulrich Chifflot
Art Director: Fabien Nunez
Copywriter: Fabien Duval
Illustrator: Clément Beauvais
Production Company: Hush, Nicolas Lhermitte, Arthur de Kersauson
Advertising Agency: Leo Burnett, Sydney, Australia
Executive Creative Director: Andy DiLallo
Art Director: Matt Swinburne
Copywriter: Mike Felix
Production: PLAZA
Director: Dave Klaiber
Producer: Susannah DiLallo
Post Production: Cutting Edge
Editor: Danny Tait
Advertising Agency: Supernormalvoice, Seoul, South Korea
Account Executive: Saeyoung Kim
Creative Directors: Swan Song, Saeyoung Kim
Art Director: Swan Song
Copywriters: Saeyoung Kim, Swan Song
Photographer / Filming : Kisam Kim
Others: Junghyun Kim, Youngtae Lee, Yeonyi Yoo
Published: August 2010
