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Archive for April, 2011

Vancouver Whitecaps FC: 3D projection mapping

Seven days before the launch of the MLS season, the Vancouver Whitecaps and The Media Merchants put on a 3D projection mapping event on the corner of Robson and Granville Streets in Vancouver. This one night execution signified the 7th day of the “30 Day ‘til Kickoff Countdown” campaign. The entire Vancouver Whitecaps FC team was there in support, and street teams were giving out Whitecaps scarves. Accompanying the 15k projector and creative content, was sound and music flooding the streets in response to the images. The streets remained packed with pedestrians and projection mapping enthusiasts until the event came to a close.

Advertising Agency: Slingshot communications, Vancouver, Canada
Design & Visual Effects: Jump Studios
Projections: The Media Merchants


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Akanksha: Braille Ad

Advertising Agency: Eleven Brandworks, Mumbai, India
Creative Directors: Puneet Kapoor, Prateek Bhardwaj
Art Director: Sanjog Karulkar
Copywriter: Navin Chawla
Published: December 2010


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Volkswagen BlueMotion: Paris, St.Peterburg, Amsterdam

Advertising Agency: TRY, Oslo, Norway
Creative Directors: Thorbjørn Ruud, Petter Bryde
Art Director: Thorbjørn Ruud
Copywriter: Petter Bryde
Photographer: Thomas Bråten
Published: April 2011


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Foundation Against Cancer: Baby

Advertising Agency: Openhere, Antwerp, Belgium
Creative Director: Stijn Gansemans
Copywriter: Koen Van Deun
Art Director: Johan Roelandt
Flame: Morten Vinther
3D: Markus Lauterbach, Dan Hope
Post production: Glassworks Amsterdam


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Exclusive Books: Lindsay Lohan, Sarah Palin, Mark Zuckerberg

Advertising Agency: Ogilvy & Mather, Johannesburg, South Africa
Executive Creative Director: Fran Luckin
Creative Director: Bridget Johnson
Art Director: Marion Bryan
Art Director: Daniella Balona
Copywriter: Chad Wright


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Amnesty International: iPad Ad

TBWA Berlin has produced two mobile ads for Amnesty International Deutschland (Germany). The two ads will be available on the tablet-edition of “Die Welt” one of the leading German daily newspapers published by Axel Springer Verlag. This is the first work developed by TBWA Berlin following the announcement by The German division of Amnesty International appointing TBWA\Berlin as its new agency partner. iPad useres will be able to interact with Amnesty International through a full-scale scene of a human rights violation. Attempts to wipe away the image fail, only after several attempt a message appears: “Torture disappears only when one is doing something about it.”

Advertising Agency: TBWA, Berlin, Germany
Executive Creative Directors: Kurt Georg Dieckert, Stefan Schmidt
Creative Direction: Dirk Henkelmann, Philip Borchardt, Frederik Frede
Account Management: Maike Schröder, Christoph Erdmann
Design: Chehad Abdallah
Programming/Prototyp: Kay Siegert
Technical Concept/Direction: Torsten Bergler


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Corona Beer: Ballet, Charisma, Your Sister

Advertising Agency: JWT, Madrid, Spain
Executive Creative Director: Miguel Bemfica
Creative Directors: Jaime Chávarri, Juan García-Escudero
Art Director: Juan García-Escudero
Copywriter: Jaime Chávarri
Photographer: The unknown artist
Producers: Antonio Ortega, Ana Malpica
Published: April 2011


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Nestlé NIDO Kinder: Strong Kids

Advertising Agency: Octante, Buenos Aires, Argentina
Creative Directors: Emiliano Cortez, Martín De Pasquale
Art Director: Emiliano Cortez
Copywriter: Martín De Pasquale
Photographer: Andrés Nogueira
Published: April 2011


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Ray Ban: Tomatina

Advertising Agency: Cutwater, San Francisco, USA
Production: Slim Pictures
Country: United States of America
Director: ZCDC
Executive Creative Director: Chuck McBride
Creative Director: Travis Britton
Art Director: Devin Gillespie
Copywriter: Derek Szynal
Executive Producer: Tom Weissferdt
Producer: Bianca Darville
DoP: ZCDC
Agency Producer: Bill Spangler
Editor: ZCDC


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Reporters Without Borders: Iran, Libya, Zimbabwe

“Reporters Without Borders. Now on twitter @RSF_ES. The media change, the truth remains.”

Advertising Agency: Saatchi & Saatchi, Madrid, Spain
Creative Director: Miguel Roig
Art Directors: Mauricio Duque, Daniela Frojuello
Copywriter: Jonay Sosa
Account Director: Saskia Van Liempt
Account Executive: Aiama Etxaniz
Photographer: EFE
Published: February 2011


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Audi Quattro: Path

“Make your own path. Audi Quattro.”

Advertising Agency: DDB, Barcelona, Spain
Executive Creative Director: Alberto Astorga
Creative Directors: Alfredo Binefa, Jaume Badia, Alejandro Arriagada
Art Director: Aldo Ferretto
Copywriters: Rodrigo Ramirez
Photographer: Joan Garrigosa
Post Production: Alex & Alvaro Torrens


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Audi Quattro: Alpine

Advertising Agency: Bates United, Oslo, Norway
Creative Director: Thorbjørn Naug
Art Director: Thorbjørn Naug
Copywriter: Jørgen Lauré
Photographer: Glenn Røkeberg
Account Executive: Tor Anton Bjørge
Mac Operator: Glen Eric Kolva
Published: January 2011


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Audi: Feather, Gum, Rope

“Sticks like Quattro.”

Advertising Agency: Bates United, Oslo, Norway
Creative Director / Art Director: Thorbjørn Naug
Copywriter: Jørgen Lauré
Photographer: Erik Asla
Account Executive: Tor Anton Bjørge
Mac Operator: Glen Eric Kolva
Published: March 2011


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Eurostar: Still tempting

Advertising Agency: TBWA, Brussels, Belgium
Creative Director:Jan Macken
Art Director:Tony Naudts-Ducene
Copywriter: paul Van Oevelen
Photographer:David Stewart
Published: March 2011


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Audi A7: Jealousy

Advertising Agency: Bates United, Oslo, Norway
Creative Director / Art Director: Thorbjørn Naug
Copywriter: Jørgen Lauré
Photographer: Glenn Røkeberg
Account Executive: Tor Anton Bjørge
Mac Operator: Glen Eric Kolva
Published: December 2010


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