BJØRG Jewellery: Heresy

November 25, 2011 at 18:50 · Filed under Film, Web Film

Director: Matias & Mathias
Illustrator: Jan Håkon Robson

Bic Batteries: Doll, Teddy

November 25, 2011 at 18:49 · Filed under Print

“Really intense energy.”

Advertising Agency: TBWA, Chile
Creative Director: Eduardo Novión
Art Director: Daniel Gómez
Copywriter: Seba Solar
Retoucher: Digitally Obese Graphic Company

FNSF (Fédération Nationale Solidarité Femmes): The Monsters

November 25, 2011 at 18:48 · Filed under Print

Advertising Agency: W Atjust, France
Creative Director: Ivan Pierens
Art Director: Arnaud Wacker
Copywriter: Renan Cottrel
Photographer: Marc Paeps
Photo retouching: Adrien Bénard
Art buyer: Camille Guerrier

Rexona Man: Bra, Mother In Law

November 25, 2011 at 18:47 · Filed under Print

Advertising Agency: Lowe, Istanbul, Turkey
Creative Directors: Tuba Samli Atilla, Tayfun Kisacik
Copywriter: Evrim Aytas
Art Director: Asuman Ural

Les Cosmétiques Sun Cream: The Sunburnt

November 25, 2011 at 13:37 · Filed under Ambient, Direct Marketing

Advertising Agency: Saatchi & Saatchi, Milan, Italy
Creative Directors: Agostino Toscana, Alessandro Orlandi
Copywriter: Luca Lorenzini
Art Director: Luca Pannese, Alessandro Orlandi
Supporting Creative Team: Giulio Frittaion, James Dominique Barranger, Silvia Capuana
Account Menager: Daniela di Michele, Sandro Amabili

Snickers: Ladder, Parachute

November 25, 2011 at 09:56 · Filed under Outdoor

“You’re not you when you’re hungry.”

Advertising Agency: BBDO, Moscow, Russia
Creative Director: Adrian Ely
Art Director: Alex Daff
Copywriter: Mircea Andronescu
Account Director: Irina Grase
Account Manager: Julia Martynova

TAM Cargo: Guitar, Rocking Horse, Lampshade

November 25, 2011 at 09:26 · Filed under Print

Advertising Agency: Y&R, São Paulo, Brazil
Chief Creative Officer: Rui Branquinho
Creative Director: Alexandre Vilela, Felipe Gall
Art Director: José Neto
Copywriter: Igor Cabó
Illustrator: Big Studios

Penningtons: Magic Mirror

November 25, 2011 at 00:41 · Filed under Ambient

Penningtons is on a mission to give plus size fashion a major makeover. From their fresh, new styles to their exciting shopping experience, everything about the revamped Penningtons is “Styled to Surprise.” So in the spirit of surprise, DDB Canada’s Toronto office created the world’s first mirror that reflected the joy of finding a fabulous fit. Upon standing in front of a mirror, shoppers were stunned to see two completely realistic fireman descend from either side of their reflection via incredible, motion-sensored, mirror technology. The fun and flirty virtual firemen checked out the shoppers’ new Penningtons clothes and performed a charming act for them before disappearing altogether. Shoppers amazed reactions were captured on film for all to see.

Advertising Agency: DDB, Toronto, Canada
Creative Directors: Denise Rossetto, Todd Mackie
Copywriter: Daniel Bonder
Art Director: Yusong Zhang
Agency Producer: Caroline Clarke
VP Director of Client Services: Wendi Caricari
Group Account Director: Jacqui Faclier
Account Supervisor: Jamie Maxfield
Account Executive: Leigh Farlow
Executive Producer: Lexy Kavluk
Production Company: Untitled
Director: Curtis Wehrfritz
DOP / Cinematographer: Tyler Williams
Line Producer: Jen Walker
Post-Production Co.: Rooster / Track & Field
Editor: Christina Humphries
Colourist: Andrew Rolfe, Ernie Mordak
Casting: Powerhouse Casting

Carlton Mid: Lying Down, Tan, Redheads

November 25, 2011 at 00:13 · Filed under Print

“Spending too much time with the wife? Stay a little longer.”

Advertising Agency: Clemenger BBDO Melbourne, Australia
Executive Creative Director: Ant Keogh
Art Director: Anthony Phillips
Copywriter: Richard Williams
Producer: Josie Amato
Account Director: Nick Cohen
Client Team Directors: Scott Tabe-Lewis, Andrew Meldrum
Agency Producer: Cindy Merlin
Photographer: Neil Bailey
Retoucher: Mike Mccall
Print Producer: Mary Darzi
Account manager: Toby Beaumont
Production: Coco Productions

Ginga Filmes: Flip Card

November 24, 2011 at 21:22 · Filed under Design, Direct Marketing

Using the flipbook technique, special business cards were created for Ginga Filmes, a video production company. The last piece is detachable, making it possible for the client to keep just a regular card, if he wants.

Advertising Agency: Art&C, Natal, Brazil
Creative Director: George Wilde
Art Director: Jackson Williams
Copywriter: Daniel Felix
Account Director: Aline Pampalon

Visit Romania: Rwomania, Romwinea, Romainna, Romanya, Roughmania, Rhumania, R10mania, Roadmania, Rawmania, Romythia

November 24, 2011 at 14:38 · Filed under Print

Advertising Agency: Lowe&Partners, Bucharest, Romania
Creative Director: Mihai Fetcu
Art Director: Claudia Pascu
Copywriter: Ana Maria Vasilache
Account Manager: Ana Maria Smultea

Arab Games Doha 2011: Bedroom, Bus, Basketball, Football

November 24, 2011 at 14:34 · Filed under Film

Advertising Agency: FP7, Doha, Qatar
Advertiser: Qatar Olympic Committee – Arab Games
Creative Director: ZorZi El Hoyek
Associate Creative Director: Sulaiman AlChair
Art Directors: ZorZi El Hoyek, Sulaiman Alchair
Copywriter: Mohamad Zeidan
Account Director: Hassan Al Akasheh
Account Supervisor: Omar Monzer
Production house: CityFilms Beirut
Diretor: Ali Ali
Sound Design: Philip Khayyat.

Nissan Qashqai: Stylish Impact

November 24, 2011 at 14:32 · Filed under Film

Advertising Agency: TBWA/G1, Paris, France
Executive Creative Director: Alasdhair Macgregor
Art Director: Jöerg Bruns
Copywriter: Stefan Rehne
Head of TV: Maxime Boiron
Production: Henry de Czar
Executive Producer: Jean Ozannat
Director: Pleix
Director of Photography: Chris Soos
Post: Digital District
Illustration: McBess

Mobility Dogs: Wagging Tail

November 24, 2011 at 12:48 · Filed under Ambient, Web Film

Challenge: The Mobility Dogs Trust partners highly trained dogs with people who live with long-term disabilities like MS, muscular dystrophy and spinal cord injuries. These dogs help their partners with every day tasks, increasing independence and giving them a new lease on life. WhybinTBWA Auckland was tasked with raising public awareness around Mobility Dogs in an interesting and creative way.

Solution: To show the joy that these Mobility Dogs provide their partners, the agency created special ambient dog tails that fasten to the back of windscreen wipers. Bumper stickers accompanied the tails and drove people to the Mobility Dogs Facebook site. read less…

Advertising Agency: WhybinTBWATequila, Auckland, New Zealand
Executive Creative Director: Andy Blood
Art Director: Iain Nealie, Tara McKenty
Copywriter: Iain Nealie, Tara McKenty
Post Production: Michelle Hong
Retoucher: Tom Vanderloos
Designer: Elena Panaita

Citroen C1 Accessorize: Limited Edition

November 24, 2011 at 12:28 · Filed under Print

“Citroen C1 Accessorize limited edition. only 500 around.”

Advertising Agency: Euro RSCG, Milan, Italy
Creative Directors: Erick Loi, Dario Villa
Art Director: Luca Ghilino
Copywriter: Mariangela Lacedra
Photographer: Davide Bellocchio