Advertising Agency: Herezie, Paris, France
Creative Director: Andrea Stillacci
Copywriter: Daniel & Mattia
Art Director: Daniel & Mattia
Illustration: Daniel & Mattia
Head of planning: Luc Wise
Print producer: Capucine Lhermitte
Vapona: Stop Trying
* * * ½
Alessandro Izzillo said,
Bravi, bravi, bravi.
Luc said,
wow!!!
May said,
Wonderful
brandpowder said,
it’s rare to see such a sharp contrast between market category and creative execution. Your campaign is the living proof you can create something beautiful and smart even from a product which is, let’s face it, not so inspiring in first place. I love the art direction and I even have a little sympathy for that little mosquito.
Bravo!
Carlo and the B Team
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