Ever wonder what your cat does when you’re not home?
Advertising Agency: Team Detroit, Detroit, USA
Chief Creative Director: Toby Barlow
Executive Creative Director: Gary Pascoe
Art Director: Carla Butwin
Copywriter: Ray Tompkins
Director: Ray Tompkins
URL: http://WTFU2012.com
Starring: Samuel L. Jackson
Directors: Boaz Yakin, Kitao Sakurai
Copywriter: Adam Mansbach
Producer: Jesse Schiller
Executive Producer: Mik Moore
Advertising Agency: Team Detroit, USA
Chief Creative Officer: Toby Barlow
Executive Creative Director: Gary Pascoe
Art Directors: Michael Burdick, Vic Quattrin, Brandi Keeler
Copywriter: Scott Lenfesti
Peter Frampton is performing a new composition with the Cincinnati Ballet, so the idea was to bring these two very different art forms together visually. But we couldn’t just use any guitar—any fan would’ve called out a fake. The custom Les Paul guitar Frampton plays is legendary, and the original (as used and seen on the album, Frampton Comes Alive!) was recently returned to him after being lost for decades and believed destroyed in a plane crash. (Here’s the NPR story: http://n.pr/zmAok1) Now that he got it back, he wasn’t letting it out of his sight. So the AD and photographer actually went to Peter Frampton’s house, pre-lit a dummy until Frampton brought the long lost guitar from his bedroom, set the dials to exactly how he plays it on stage, and nervously placed it in the rig. When it was over, the guitar was returned unharmed and Frampton’s one request upon seeing the roughs was that no retouching be done to the guitar in the final art. Which, of course, we honored. The result is a striking image, steeped in an authentic rock story. Hope you like it.
Advertising Agency: Northlich, NY, USA
Executive Creative Director: Jason Schmall
Creative Director: Jeffrey Warman
Art Director: Brian Nelson
Copywriter: Larissa Cole
Photographer: Jonathan Willis
Post/Compositing: Brian York
“More important than you have imagined.”
Advertising Agency: Brandays, Dnipropetrovsk, Ukraine
Creative Director: Maxim Zuew
Art Director: Evgeniy Vetrov
Copywriter: Dmitry Khabarov
3D visualizer: Mikhail Mikhalyov
“Close to real leather paper.”
Advertising Agency: Draftfcb, China
The spot portrays how Tikkurila wood paints endure the passage of seasons. The poetic execution combines live-action, stop-motion and time-lapse techniques seamlessly. The inspirational outcome is brought to close with a pay-off “The Power Of Colours”.
Advertising Agency: DDB, Helsinki, Finland
Creative Director: Vesa Tujunen
Art Director: Jaakko Kastari
Copywriter: Netta Stenius
Account Director: Anne Aikala
Strategic Planning Director: Tomi Hakanpää
Project Manager: Kaisa Kinnunen
Production company: Otto Production
Director: Pekka Hara
Producer: Ari Laitinen
DOP: Carlos Ritter
Editor: Miika Vaso
Composer: Juri Seppä, Humina
Sound Designer: Tuomas Seppänen / Humina
Colorist: Marko Terävä / Post Control
Design / Post production: Piñata Helsinki
Illustrator: Tuomas Korpi
Animator: Mikko Vormala
Previsualization and online: Henri Tani
“Sets its own limits.”
Advertising Agency: Communique, İstanbul, Turkey
Creative Director / Copywriter: Hami Kural
Art Director / Retoucher: Korhan Yıldızcan
Account Supervisor: Ebru Soğukpınar
Account Executive: Aslı Ertem
Advertising Agency: Filadélfia Comunicação, Brazil
Production: Grupo Vhiver
Creative Director: Dan Zecchinelli
Art Directors: Rivadávia Coura, Lucas Queiroz
Copywriters: Flávio Chubes, Dan Zecchinelli
“A good print ad works for just about everything. Don’t by-pass it.”
Advertising Agency: Bold Ogilvy, Athens, Greece
Executive Creative Director: Yannis Sideris
Creative Director: George Adamantides
Art Director: George Adamantides
Copywriter: Peny Pagoni
Photographer: Vassilios Michail
Advertising Agency: Draftfcb, New York, USA
Creative Director: Jill Applebaum, Megan Sheehan
Copywriter: Noel Potts
Art Director: Jared Isle, Mike Lubrano, Jackie Anzaldi
Media Agency: 360i
Advertising Agency: Wieden + Kennedy, Portland, USA
Executive Creative Director: Mark Fitzloff, Susan Hoffman
Creative Director: Alberto Ponte, Ryan O’Rourke
Copywriter: Antony Goldstein
Art Director: Bertrand Fleuret
Producer: Katie Reardon, Hayley Goggin
Prod. Co.: Don’t Act Big
EP: Emily Fincher
Director: Lance Bangs
Line Producer: Howard Kennedy
DOP: Kevin Fletcher
Editorial: Joint Editorial
Post Prod: Lauren Pullano
Post EP: Patty Brebner
Mix: Joint Editorial, Charlie Keating
Advertising Agency: Saatchi & Saatchi, New York, USA
CCO: Con Williamson
Creative Director: Justin Ebert, Alex Lea, Peter Smith
Art Director: Nate Ripp
Prod. Co.: Uber Content
Director: Eliot Rausch
Agency Producer: Peter Feldman
Production Company: Uber Content
Director: Eliot Rausch
EP: Preston Lee, Phyllis Koenig, Steve Wi
Director of Photography: Ed David
Editorial: Rock, Paper, Scissors
Composer: Adam Taylor
Advertising Agency: McCann Worldgroup, Helsinki, Finland
Creatives: Jyrki Poutanen, Timo Silvennoinen
DOP/Edit: Joni Lyytikäinen, Yrjö Haavisto
Project manager: Heikki Lehto
Tech: Heikki Lehto, Karolina Hurmerinta
Designers: Janne Uotila, Kim Takala
Agency Producer: Yrjö Haavisto
Advertising Agency: Publicis Life Brands Resolute, London, UK
Creative Director: Shaheed Peera
Art Directors: Nick Robinson, Shaheed Peera
Illustrator: Nick Robinson
Photographer: Nick Robinson
Advertising Agency: Y&R, Geneva, Switzerland
Creative Director: Bob Heron
Art Director: Frédéric Savioz
Copywriter: Bob Heron
Graphic Designer: Ludovic Rossier
Photographer: Cédric Delsaux
“Proud supporter of the Stanley Cup playoffs & all its diehard fans.”
Advertising Agency: TBWA\Toronto, Canada
Creative Directors: James Ansley, Allen Oke
Art Director: Jason Lee
Copywriter: Francesco Grandi
Photographer: Dave Todon
Advertising Agency: School Of Visual Arts, New York, USA
Creative Director: Frank Anselmo
Art Director: Eleni Georgeou, Scott Steidl
“Surprisingly private property.”
Advertising Agency: Ogilvy, India
National Creative Directors: Piyush Pandey, Rajiv Rao, Abhijit Avasthi
Executive Creative Director: Joono Simon
Creative Director: Shamik Sen Gupta
Art Director: Vinci Raj
Copywriter: Sraman Majumdar
Account Management: Deepika Tiwari, Sneha Ramachandran, Gulshan Bharadwaj
Other credits: Vijaykumar
Advertising Agency: JWT, Delhi, India
Chief Creative Officer: Bobby Pawar
Creative Directors: Saurabh Dawar, Amitav Misra
Copywriter: Smriti Shadra
Art Director / Illustrator: Chandni Jain
The piece consists in an exclusive insert for subscribers of the latest edition of the Capricho magazine which was created by JWT. Attached to the cover, the art allows readers to turn the magazine into an amplifier. Simply by rolling the magazine and inserting the iPhone tuned into the Coca-Cola FM application in the spot indicated. The final format allows the sound waves to travel in two different directions at the same time, intensifying the stereo effect created by the device. The next step is to enjoy the music.
Advertising Agency: JWT, Brazil
Advertising Agency: Ogilvy, Singapore
Chief Creative Officer: Steve Back
Creative Directors: Juggi Ramakrishnan, Richard Copping
Art Directors: Richard Copping, Anthony Tham
Copywriter: Juggi Ramakrishnan
Producer: Amarjeet Kaur
Production: Lunar Films
Post Production: Black Magic, Critica, Hogarth
DOP: Allan Myles
Sound: The Gunnery
Stock Images: Getty/Corbis
Account Managers: Stephen Mangham, Eugenia Tan
