Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Planner: Luc Wise
Copywriter: Maurice Beau
Art Director: Maurice Le Sauce
Artists: Andreas Thoneick, Stephan Lozza, Ragnarök
Photographer: Maxime Bonan
Agency Producer: Barbara Vaira, Louise Trojani
Music: Hugo Letexier
“Some things are best left to the experts.”
Advertising Agency: DDB, Sydney, Australia
Executive Creative Director: Dylan Harrison
Creative Director: Steve Wakelam, Nick Pringle
Art Director: Adam Ledbury
Copywriter: Guy Lemberg
Designer: Domenic Bartolo
“Next to a furniture, everything goes out of fashion.”
Advertising Agency: Giacometti, Brazil
Executive Creative Director: João Santos
Creative Director: João Santos
Art Director: Mariana Moreira
Copywriter: Daniel Parreira
Photographer: André Nazareth
“Need more room?”
Advertising Agency: DDB, Helsinki, Finland
Copywriter: Pasi Lindqvist
Art Director: Jukka Mannio
Account Director: Teppo Juuvinmaa
Retoucher: Fake Graphics
Photographer: Anton Sucksdorff
Print Producer: Kirsi Pärni
Advertising Agency: Wunderman, Buenos Aires, Argentina
Executive Creative Director: Martin Mercado
Art Director: Estudio Díaz Feich
Client Team Director: Guillermo Giménez, Brotons and Guido Rosales
3D Art: Studio Diaz Feich
Advertising Agency: Circus, Lima, Peru
Chief Creative Director: Juan Carlos Gomez de la Torre
Art Director: Carlos Tapia Cabanillas
Copywriter: Fabrizio Tapia Schiaffino
Agency Producer: Vanessa Diaz Llontop
Photographer: Lucia Arana
Chief Executive Officer: Marco Milesi
Illustrator: Carlos Luna Gonzales
Advertising Agency: Leo Burnett, São Paulo, Brazil
Chief Creative Officer: Marcelo Reis
Executive Creative Director: Guilherme Jahara
Creative Director: Rodrigo Jatene
Copywriter: Caio Lekecinskas
Art Director: Rafa Oliveira
“Be the guy who hears this.”
Creative Director: Miguel Bemfica
Art Director: Murilo M. Santos
Copywriter: Guilherme Markert
Illustrator: Murilo M. Santos
“The Day No One Went Out” is an initiative done during Hurricane Isaac for the home delivery service of El Nuevo Día, Puerto Rico’s leading newspaper.
Advertising Agency: Badillo Saatchi & Saatchi, Guaynabo, Puerto
Creative Director: Juan Carlos Rodríguez
Assistant Creative Director: Juan Camilo Valdivieso
Head of Art: Alfredo Ledesma
Copywriter: Madeline Hidalgo, Juan Camilo Valdivieso
Art Director: Alfredo Ledesma, Jonathan García
Other Credits: GPS ESTUDIOS
Advertising Agency: Publicis Brussels, Belgium
Creative Director: Paul Servaes
Art Director: Geert De Rocker
Copywriter: Tom Berth
Account director: Francis Lippens
Account manager: Julie Oostvogels
Advertising Agency: Grey 141, Brazil
Chief Creative Officer: Pedro Cappeletti
Creative Director: Pedro Cappeletti, Daniel Perez Pallares
Art Director: Lucas Heck, Eduardo Nose
Copywriter: Marcos Piccinini, Gui Camargos, Paulo Amaral
Advertising Agency: Saatchi & Saatchi, Italy
Executive Creative Director: Agostino Toscana
Creative Directors: Agostino Toscana, Alessandro Orlandi, Luca Lorenzini, Luca Pannese
Art Director: Luca Pannese
Copywriter: Luca Lorenzini
Account Manager: Ilaria Lorenzetti
Digital Specialist: Stefano Caridi
Social Network specialist: Flavia Pipola
Head of Interactive Production: Silvio Coco
Web Developer: Dario Cataldi
Producer: Erica Lora-Lamia
Head of TV: Raffaella Scarpetti
Editor: Fulvio Rossetti
Social Media Partner: Ambito 5
Website development: Logicweb
Partners: Top Digital, Flipper Music, Luca Bottale, H-Films, Getty Images, Google, Akita
Advertising Agency: dim&canzian, São Paulo, Brasil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Director: Michele Dim D’Ippolito, Gabriel Araujo, Bruno Salgueiro
Art Director: Thiago Nabisco, Wanslez Quaresma, Bruno Salgueiro
Copywrite: Samuel Segatelli
Diretor: Marcos Alberti
Sound Design: Shuffle Áudio
Producer: Murilo Moura
Planner: Samantha Barbiere
Editor: David Donato
Editor: Teisson Froes
Advertising Agency: Publicis Conseil, Paris, France
Chief Creative Officer: Olivier Altmann
Creative Director: Frédéric Royer
Copywriter: Alexandre Boutry
Art Director: Léna Monceau
Account managers: Patrick Lara, Laëtitia Vitalis
PR Manager: Emilie Seid
Illustrator 3D: Antoine Mairot
Creative Retouching: MK Studio
Production: MK Studio
Art buyer: Jean-Luc Chirio
Advertising Agency: Adam & Eve/DDB, London, United Kingdom
Creative Directors: Aidan McClure Laurent Simon
Production company: Across the Pond Psycle
Producer: Karen Crookes, Greg Lepski
Agency producer: Sophie Smith, Budr Elnusairi
Advertising Agency: Herezie, Paris, France
Executive Creative Director: Andrea Stillacci
Copywriter: Eva Ho
Art Director: Ali Al Sabbah
Agency Producer: Barbara Vaira, Louise Trojani
Account Supervisor: Julien Quidor Dit Pasquet
Head of planning: Luc Wise
Producer: Sylvaine Mella, Stink
Director: Arie Elmaleh
D.O.P: Pierre Edelmann
Lighting: Jeremy Fossoud
Editor: Eric Jacquemin
Editing Company: Firm
Music/Artist/Title: Bea Parks, Garo Nahoulakian, Rockabilly Sweet Shop
Sound Design/Arrangement: Le Chant Des Sirenes
Post Production: Firm
“Hotwheels Elite Collection. Make Daddy Jealous.”
Advertising Agency: Ogilvy & Mather, Paris, France
Chief Creative Officer: Chris Garbutt
Executive Creative Director: Cedric Gueret, Kurt Novack
Copywriter: Antoine Gauquelin, Bruno Bicalho Carvalhaes
Art Director: Bruno Bicalho Carvalhaes, Antoine Gauquelin
Photographer: Roberto Badin
Illustrator: 3d/Antoine Mairot (La Manufacture Paris)
Producer: Mk Studio Paris, La Manufacture Paris
Art Buyer: Jochen Hoops
Account Supervisor: Julien De Beauvoir
Advertiser’s Supervisor: Claire Moison
Planner: Ivan Pejcic
To create business, to stimulate creativity and help customers beat the crisis, BEING France and Bergère de France, the leading French spinner, created the first ever customer-generated wool coupon.
Customers were invited to pick one of 4 coupon designs (-5%, -10%, -15% and -20%) from a brochure, use their cast-off yarn to knit the coupon according to their level of expertise, and bring it back to their Bergère de France boutique to get the discount on their next purchase.
“The better you knit, the more you save.”
Advertising Agency: BEING, Paris, France
Chief Creative Officer Alasdhair Macgregor Hastie
Creative Director: Thierry Buriez
Art Director: Nicolas Comastri
Copywriter: Jérémy Jamet
