Advertising Agency: Talent, São Paulo, Brazil
Chief Creative Officer: João Livi
Creative Director: João Livi
Copywriter: Ligia Mendes
Art Director: Alex Gonçalves
Print Producer: Ingo Santos, Matias Santos
Art Buyer: Mario Coelho
Illustrator: Estúdio Icone
I TO NIJE SVE! came up with a new answer to the question – “Who are your clients and what campaigns you’ve done?” We’ve wrapped “out the box” ideas and designs “inside the box”, it is neither more nor less than the audio cassette and is naturally called “Best of I TO NIJE SVE!”
Advertising Agency: I TO NIJE SVE, Zagreb, Croatia
Creative Director: Alen Kekic
Art Director: Zvonimir Mandic
Copywriter: Martin Mrzljak
Graphic Designer: Petra Ruzman
Advertising Agency: DM9Sul, Brazil
CEO: Marcio Callage
CCO: Marco Bezerra
Creative Director: Rafael Bohrer
Art Director: Rodrigo Pereira
Copywriter: Everton Behenck
Typographer: Rodrigo Pereira e Gabriel Gama
Media Director: Silvio Calissi
Media Supervisor: Simone Gasperin e Adriano Souza
RTVC: Thiago Vanigli, Bernardo Silva e Clarissa Willrich
Producer e PR: Anna Martha Silveira e Bibiana Saldanha
Sound Producer: B Sound Thinking
Not everything we did when we were kids made sense, but one thing that did make sense was drinking milk with foods like cookies and grilled cheese. The Strategic Milk Alliance’s new campaign by the integrated team at DDB Canada’s Vancouver office is designed to remind us that drinking milk with our favourite foods was great when we were kids and it still tastes just as good now.
Advertising Agency: DDB, Vancouver, Canada
Executive Creative Director: Dean Lee, Cosmo Campbell
Associate Creative Director: Neil Shapiro
Copywriter: Neil Shapiro
Art Director: John Larigakis
Agency Producer: Karen Brown
Account Team: Patty Jones, VP Client Services; Svetlana Connolly, Account Director
Strategy: Rob Newell, Director, Strategic Planning
Social Media Strategy: Marty Yaskowich, Managing Director, Tribal Vancouver
Media Company: OMDProduction Company: Soft Citizen (www.softcitizen.com)
Director: Arni Thor Jonsson
Director of Photography: Adam Richards
Line Producer: Ed Callaghan
Post-Production Company: School Editing
Editor: Jon Devries
Online Editor: Mike Bishop
Colourist: Eric Whipp
Audio House: Apollo Studios
Audio House Producers & Engineers: Yan Dal Santo, Daenan Bramberger, Harry Knazan
Casting Agency: Kirsten DeWolfe
“Your health deserves freedom.”
Advertising Agency: dim&canzian, São Paulo, Brasil
Chief Creative Officer: Michele Dim D’Ippolito
Chief Media Officer: Marcio Canzian
Creative Director: Michele Dim D’Ippolito, Gabriel Araujo, Bruno Salgueiro
Art Director: Ale Parme
Copywriter: Guga Borges
Illustrator: Flavio Luiz Nogueira
Photographer: Augusto Nobrega
Head of Planning: Samantha Barbieri
Project Coordination: Barbara Marques
Producer: Carlos Guardino
Approval: Laura Monteiro
Advertising Agency: 11:21, Rio, Brazil
Creative Director: Gustavo Bastos
Copywriter: Gustavo Bastos
Art Director: Leandro Barbosa
Production Company: ParaRaio
Director: Romulo Veiga
Sound Design: Pardal
Media Director: Bianca Brandão
In a meritocracy like Singapore’s, juvenile delinquents are often stigmatised, seen as hopeless and having no future. To get more volunteers for its youth rehabilitation programmes, Beyond Social Services wanted to show that a juvenile delinquent can become a useful member of society with everyone’s support. To express this powerful idea, we used the exact same letters to rearrange a negative past into a positive future. Each “rearrangement of lives” is visualised with arresting typography to grab maximum attention.
Advertising Agency: Publicis, Singapore
Worldwide Creative Director: Erik Vervroegen
Chief Creative Officer: Ajay Thrivikraman
Associate Creative Director: Kris Ng
Art Directors: Jia Ying Goh, Bastien Grisolet, Pei Ling Ho
Copywriters: Pei Ling Ho, Jia Ying Goh
Graphics: Johnson Banks
Art Buyers: Jean-Luc Chirio, Lauriane Dula
Associate Account Director: Christabel Fernandes
With the Fiat Mille Economy, you can go much further spending much less money on fuel. To demonstrate this, we developed a promotional event that took place at outdoor food markets. We replaced a traditional price sign with a car-shaped sign showing a distance in kilometers. The idea was to to show that, for the same price as a kilo of fruit and vegetables, you can put
enough fuel in the Fiat Mille Economy to drive a long way.
Advertising Agency: Leo Burnett Tailor Made, Sao Paulo, Brazil
Executive Creative Director: Marcelo Reis
Creative Director: Guilherme Jahara
Art Directors: Tiago Bastos, William Waters
Copywriter: Mário Cintra
Illustrator: Tiago Bastos
Typographer: TIago Bastos
Artbuyers: Stella Crippa, Mauro Moura
Print Production: Zezinho Lima
Account Supervisors: Pablo Arteaga, Cíntia Mourão, Daniela Ferreira, Guilherme Grigol, Eduardo Crepaldi
Advertiser’s Supervisors: Fernando Sales, Daniela Franco, Leonardo Gomes, Thais Gallucci, Fábio Requer
Planners: Marcello Magalhães, Tiago Lara
Advertising Agency: RIX Digital Content Lab, Vancouver, Canada
Creative Director: Jeff Heywood
Copywriter: David de Haas
Photographer: Neil Fischer
Editor: David de Haas
Advertising Agency: EGG Productions, Tel Aviv, Israel
Creative Director: Yotam Guendelman
“Mitsubishi Pajero Full. When luxury meets 4×4.”
Advertising Agency: Agencia Africa, Brazil
Executive Creative Director: Sergio Gordilho
Creative Director: Sergio Gordilho, Waldemar Franca, Carlos Fonseca
Art Director: Waldemar Franca
Copywriter: Carlos Fonseca
Photographer: Marcos Mendes
Print Producer: Carla Lustosa, Edson Harada
Art Buyer: Carmen Castillo
Adverising Agency: Droga5, Australia
Executive Creative Director: Duncan Marshall
Creative Director: Cam Blackley
Art Director: luke Chard, Tommy Cehak
Copywriter: Mietta McFarlane, Gavin Chimes
Creative Chairman: David Nobay
Head of Art: Daryl Corps
Advertising Agency: Agencia Africa, Brazil
Executive Creative Director: Sergio Gordilho
Creative Director: Sergio Gordilho, Rodrigo Saavedra, Vico Benevides
Art Director: Lucas Reis, Rafael Oliveira, Cristiano Barros, Vico Benevides, Estefnio Holtz
Copywriter: Rodrigo Saavedra
Illustrator: Zombie
Print Producer: Carla Lustosa, Edson Harada
“Increase your odds in a life or death situation.”
Advertising Agency: Bester Burke, Cape Town, South Africa
Executive Creative Director: Stephen Burke
Creative Director / Copywriter: Oskar Petty
Art Director: Bernard van der Walt
Illustration: Radio
Advertising Agency: BBDO, Duesseldorf, Germany
Creative Directors: Christian Mommertz, Sebastian Hardieck, Wolfgang Schneider
Art Directors / Copywriters: Markus Werner, Christian Mommertz
Illustrator: Jurg Neve / Artbox
Account Director: Sebastian Koenen
Art Buying: Eva á Wengen
Production company: The Artbox
Producer: Martijn Thijssen
“Keep it clean.”
Advertising Agency: Publicis Kaplan Thaler, New York, USA
Chief Creative Officer: Rob Feakins
Executive Creative Director: David Corr
Creative Directors: Dan Cohen, Steven Emry
Art Director: Steven Emry
Copywriter: Dan Cohen
This a double-sided satirical map of Cannes. One side is made of meat, the other made of mouldy bread. The idea is that Cannes is divided into rich, past- it CDs/ presidents and young ,hungry creatives who do the work. The legend looks at it from the perspectives of each side.
Advertising Agency: Blammo, Toronto, Canada
Chief Creative Officer: Michael Murray
Art Directors: Vicki Nanonwski, Dejan Djuric, Vanessa Heber
Copywriter: Vinay Parmar
Account Co-ordinator: Amanda Tucci
Retoucher: Simon Tuckett
Print Producer: Gord Cathmoir
Studio: Patrick Conway
Advertising Agency: MacLaren McCann, Canada
Creative Directors: Sean Davison, Mike Halminen
Group Creative Directors: Marc Melanson, Duncan Porter, Dave Stubbs
Producer: Sarah Michener
Client Services: Sandra Avey, Auggie Senis
Programmers: Joel Ray, Grayson Matthews
Music: Grayson Matthews
Lyrics: Marc Melason, Dave Stubbs / The Ebeling Group
Director: Cadux
Illustration: Bianca Viani
Animation Assistant: Ana Carolina Antunes
