“Extreme finish for your car.”
Advertising Agency: McCann, Malmö, Sweden
Creative Director: Albin Wendel
Art Director: Björn Lindén
Copywriter: Lars Larsson
Photographer: Maserati + Jeff Richt
Other additional credits: Imago media
Published: October 2008
Bikers in big cities like Jakarta ofter suffer from eye irritation (red eye) caused by pollution on the road. The idea demostrates how fas Visine alleviates the problem. The signage is placed on a traffic light in the city of Jakarta which has a 60 seconds countdown timer.
Advertising Agency: Lowe, Jakarta, Indonesia
Advertising Agency: Y&R, Geneva, Switzerland
Creative Director: Bob Heron
Art Director: Frederic Savioz
Copywriter: Greg Christensen
There are two worlds of bottom snacking, the world of BDSM and thw world of ketchup bottles. The company, Dressing for Pleasure, a specialist in fetishwear and all things S&M releated, married these two worlds by putting stickers of enticing rear ends on the bottoms of ketchup bottles. Thus inviting bar patrons to explore a completely different appetite while addressing their hunger.
Advertising Agency: JWT, New York, United States
Chief Creative Officer: Ty Montague
Executive Creative Director: Kash Sree
Creative Director: Raphael Milczarek
Art Director: Jackie Anzaldi
Copywriter: Adam Noel
The Sharkproject is an initiative to raise awareness about the threat of shark extinction, centered on “finning” – a practice in which the shark is caught, their fins cut off and the rest of the animal thrown back to the sea. This mailing is printed on rough paper similar to a shark’s skin and tells the recipient where to cut the envelope open, revealing a bloody shark fin stump. Lovely and powerful.
Advertising Agency: Y&R, Frankfurt, Germany
Adults always come to The Uptown independent theatre but never go to the bar that’s in the same building. These special popcorn cups from the theatre concession remind them of the delicious beer they are missing.
Advertising Agency: Highwood Communications, Calgary, Canada.
There’s nothing more entertaining than seeing someone wipe out over and over and over again.To promote Wipeout (a TV show where people wipe out on obstacle courses to win money) stickers were placed inside laundromat dryers to give people something to look at while they waited for their washing to dry.
Advertising Agency: Colenso BBDO, Auckland, New Zealand
Executive Creative Director: Nick Worthington
Deputy Creative Director: Karl W. Fleet
Copywriter / Art Director: Daniel Nelson
Creative: Alexander Bartleet
Account Director: Karla Fisher
Account Executive: Virginia Frankovich
“Don’t turn the bus into a garbage truck. It’s just as easy to throw your trash in the waste bin.”
People do not treat public buses with respect. They leave they’re garbage on it. We asked people not to turn their buses into garbage trucks.
Advertising Agency: Grey, Amsterdam, The Netherlands
Art Director: Kees Albers
Copywriter: Pol Hoenderboom
Photographer: Maarten de Groot
del.icio.us
Digg
StumbleUpon
Technorati